Some of you may have seen my previous question where I was asking how websites that don't offer especially 'interesting' content go about link building - particularly in the case of e-commerce. The general outcome was that should webmasters want their 'boring' (but useful) websites to go out of their way and create interesting 'linkbait/worthy' content.
Now, the question:
In light of the response to my question, I'm going about making my company's online store more interesting. Part of this operation involves creating a fairly large base of relevant content to the products on offer (probably hundreds if not thousands of pages by the time (lots of time..) we're done). Should I use Magento's built-in CMS to handle my pages or should I look at integrating another cms? - I'm not interested in implementing a 'blogging' platform as that will come later on.
Edit: Should have mentioned, I'm using the community edition at the moment.