One of our client's SEO agencies has recently began sending a lot of "shady" requests about what should be changed on our client's web site in order to comply to best SEO practices.
We suspect their attempt to simply justify additional costs however since its one of our most important clients we can't simply ignore any of the requests based just on our previous experience and without solid evidence to confirm otherwise.
The last request we got was to change all headings (
h1, h2, h3...) font size values in a way that will follow the header hierarchy (
h1 has to be bigger than
h2 has to be bigger than
h3 etc.) because the current web layout has a slightly bigger
font-size value for
This font size permutation was done for pure aesthetic reasons by the agency responsible for designing the new web site and our client fully agrees that it was a good choice. However since SEO is also very important to our client everything that comes from the SEO agency has to be taken very seriously.
My question: is it bad for SEO if
h2 has a greater value of font-size than
Every resource we came across claims otherwise supporting our long-year experience that its only important to create a good heading hierarchy to represent the importance of various page parts, which is of course done properly.
We would appreciate any professional insight in this matter and every resource or link is highly appreciated.
EDIT: I see now that this question was migrated from stackoverflow.com to this website so I apologize if this is a duplicate question however I didn't even know that this website was part of the Stackexchange network. Any info on this subject is still highly appreciated :)