I have been testing online products to extract historical Universal Analytics (UA) data and I'm finding that the two that I have tried have limitations. I am wondering if there is any tool (free preferably) that I can use to extract full historical UA data.

Supermetrics - 14-day free trial, but doesn't let me get data that is older than 14 days (so this is useless given that UA stopped collecting data in middle of 2023)

Dataddo - free trial allows me to extract data starting Jan 2023, but not before

Analytics Canvas - not free, but very useful UA Backup tool that costs $99 per view for 10 million rows

Anybody aware of any tools that would let me get data that's even older (into Bigquery)?

  • Recommendations for tools are considered off-topic here, so if the answer below isn't sufficient, consider editing your question to focus on other methods without specifically requesting recommendations for third-party tools. Thanks.
    – dan
    Commented Feb 10 at 2:25

1 Answer 1


Google has recently issued instructions to complete this task before the July 1, 2024 deadline, as access to UA and all associated data will be deleted thereafter.


Starting the week of July 1, 2024: You won't be able to access any Universal Analytics properties or the API (not even with read-only access), and all data will be deleted.

You can view the article to export your data here.

Not the answer you're looking for? Browse other questions tagged or ask your own question.