There is an ecommerce site, a category and products. Some few products are top, most other products are so-so.

Is it a good idea to canonicalize so-so products to category?

Like this

1 Answer 1


No, the role of canonicalization is pointing URLs that are mostly similar to a proper canonical one. That's not the case here.

Determine what makes a product "so-so" vs "top" and see if it can be changed. For example, maybe so-so products have thin content, that is something you can change. If the products are just unappealing then that is a problem for the business to solve by making better products.

  • so-so products just make low or no revenue, earn low or no traffic. Between low and no there is a gap, which prevents a definite noindex decision. If I correctly understand your point, it is in these terms better to canonicalize products to products, as to category. I admit, my idea is a kind of misuse of canonical. I just think, whether it could be effective.
    – Evgeniy
    Commented Nov 27, 2023 at 16:00
  • What are you hoping to make happen? Commented Nov 27, 2023 at 21:42

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge you have read our privacy policy.

Not the answer you're looking for? Browse other questions tagged or ask your own question.