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Our site has been rebuilt, previously it was using NextJS/SanityCMS, now it is using WordPress.

In Google Search Console > domain property> Search Results > add a filter for the Query being our top search term, our performance has stayed roughly the same.

In Google Search Console > URL property (https://example.com) > Search Results > add a filter for the Query being our top search term, our performance has tanked / is much worse.

I'm puzzled and concerned by this.

What reasons might there be between the performance of the domain property and the URL property?

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  • Have you looked at specific pages within both properties? Are they ranking similarly between them? Are the 'tanked' pages of a different protocol (www vs. non-www)?
    – A_Patterson
    Nov 21 at 5:57

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