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I have configured Google Analytics (Universal Analytics) and GA4 across all of the pages on my website.

I have verified that Google Tag exists on each of the pages using Google Tag Assistant.

If I see a pageview report then I am getting a lot of discrepancies. There are about 50% or less Pageviews in GA4 as compared to UA.

For example, My website has /success-stories/ section.

  • Time period: 1st June, 2023 to 30th June 2023
  • UA shows: 2801 pageviews across 221 pages.
  • GA4 shows: 1456 pageview across 11 pages.

Similarly we have a /glossary/ section

  • Time period: 1st June, 2023 to 30th June 2023
  • UA shows: 3555 pageviews across 160 pages.
  • GA4 shows: 1974 pageview across 20 pages.

Following reports are followed:

  • UA: Behavior --> Site Content --> All pages and then apply filter
  • GA4: Reports --> Engagement --> Pages and Screens

For each GA4 reports, Thresholding is applied for each reports. Is that the reason why there are less pageviews? I am not trying to see the demographics, so not sure why the threshold is applied.

We aren't able to check individual page's performance.

Is there any way to fix this?

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I found the answer in this YouTube video. https://www.youtube.com/watch?v=5E6hZayk1mQ

I had activated Settings --> Reporting Identity --> Blended.

Because of this, I had a threshold applied. When I changed Reporting Identity from Blended to Device-based then I got a report for all pages.

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