A site I manage is getting a lot of referral traffic from a 3rd party site. The 3rd party site is linking to our site like this:
example.com/page#123abc. The 3rd party site is using
noreferrer with the link and they won't add a UTM parameter to the link.
Accordingly the traffic from this 3rd party site is showing up in Google Analytics as Direct traffic and is hard to track.
#123abc part of the URL is unique to this 3rd party site is constant, ie. it doesn't change.
Is there a way in Google Analytics I can track, tag or filter any incoming traffic that lands on page
example.com/page#123abc so that I can better review it in the same I way I would be able to review it if it was showing the referrer info or had a UTM parameter appended?
We are using Google Analytics Universal tracking.