We have a large site with a half million articles in it that uses a javascript-powered paywall to block article body content for users who do not have an active subscription. It has become a problem that people are encouraging the community on social media to disable javascript in order to circumvent this paywall. As a solution, we have implemented a <noscript> tag in all article pages that displays a message encouraging users to enable javascript that includes CSS that hides the body content of the article.

In my research, I found a decent amount of seemingly contradictory statements related to usage of the <noscript> for SEO, and some information was very dated (sometimes 10 or 15 years old). Could this practice of hiding the body content of the article and providing an additional message telling the user they are required to enable javascript before they can read the article content result in negative SEO?



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