I have a site that is not doing well on search and I don't know why. My site doesn't have the GDPR popup, will that be an issue with Google rankings? If so, how does Google know?

  • I don't believe that Google are looking for GDPR compliance per-se, but (at least according to my SEO expert and his group) care that you have a privacy policy.
    – davidgo
    May 24, 2022 at 1:17
  • 1
    I'd like to use this opportunity to point out that forcing the user to click on an OK button on a cookie banner has nothing to do with GDPR compliance. According to the GDPR, you either have a good, legitimate reason for processing the user's data (in which case no consent is required), or you don't (in which case a freely given and informed consent is required - which is a criterion that many banners don't satisfy and which Google cannot "check" automatically).
    – Heinzi
    May 24, 2022 at 9:13

1 Answer 1


To my knowledge, Google has never announced that GDPR compliance is a factor in their ranking algorithm, so it's reasonably safe to assume that your ranking issues stem from a different cause.

However, GDPR compliance can come into play if you integrate Google products into your website, for example AdSense.

For a general overview of ways to increase ranking, see:
What are the best ways to improve a site's position in Google?

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