In an event report, is it possible to merge 2 event actions to show as just one? For example, in the below image, I'm trying to display those 2 event action rows inline and free-trial as one row free-trial.

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What method can I use to achieve this? I've gone to 'Edit' on the report, do I then create a filter? In my filters I don't have the option to combine only include and exclude though?

  • Can you just re-tag the events on your site so that they use the same name? Feb 15 at 10:47

1 Answer 1


Multiple options really. I would just go for the total row after applying filters. If that view is all you need. But many ways of do it:

  1. Retag as Stephen indicated
  2. Make a view filter that would change one action into another
  3. Leverage custom reporting, use filters there, but then don't pull the action, grouping this data by a different dimension. That would glue them into one line.
  4. What else? ETL the data into BQ or a different destination and do whatever you want with it? Note that google sheets and Excel are destinations too, there are simple free extensions that allow for it.

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