I am using GA4.

Over the same date range, the total number of active users is 15% greater when I look at the demographic data in the "Reports" tab, when compared to the number of users in the "Explorer" tab.

"Reports" tab : (sorry, it's in French) enter image description here

"Explorer" tab : enter image description here

I confirm that there are no filters in my custom report in the "Explorer" tab.

Which number is correct? If the correct number id the one from the "Reports" tab, how can I obtain the same number in the "Explorer" tab?

  • Please attach screenshots of both.
    – BNazaruk
    Feb 6 at 19:21
  • Now it's done. Sorry it's in French...
    – Patrick J
    Feb 6 at 21:24
  • Also, I wanted to add that my number of custom events is consistent between both tabs. It's just the number of users which isn't.
    – Patrick J
    Feb 6 at 21:26
  • I looked again at my "Report" tab this morning and the total number of users has changed ! It is now at 10955 ! I don't understand.
    – Patrick J
    Feb 7 at 9:26
  • However, the number of new users and returning users is now the same in both tabs.
    – Patrick J
    Feb 7 at 9:50


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