If I visit a site 100 times a day (from one IP) does Google Analytics track that as 100 unique visitors?

  • If you delete the cookies that uniquely identify you, maybe.
    – Wooble
    May 4, 2011 at 15:54

2 Answers 2


According to this article, visitor uniqueness is determined by using cookies rather than other identifying factors (such as IP address, browser identification string, etc.): https://www.google.com/support/analytics/bin/answer.py?hl=en&answer=33087. This means that you will be counted as a single visitor as long as you do not delete your GA cookies -- and even if you change IP addresses while browsing.

  • And don't use a different browser, since cookies are not shared between browsers.
    – Dan Blows
    May 4, 2011 at 23:37

No. Google uses a cookie to track visitors so that counts as one. This video explains in detail:

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