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I am interested in getting a .day domain. However, I cannot seem to find it. IANA says it belongs to Google (through their subsidiary Charleston Road Registry), but Google domains says .day is not available.

Do we know when this will be available, and can I already reserve my desired domain name? If so, how?


This question is similar to several others on this site:

  • .app,
  • .data,
  • .ninja,
  • .blog with some explanation about phases of going public,
  • .book, which has a pretty good explanation, albeit specific to this TLD

So if you can give a cannonical answer, that's even better.

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There is no possible canonical answer.

For 2012 new gTLD round, each applicant was coming with some kind of business plan, for what it wants to do with the TLD. Some are restricted to a brand, some to a geography, some are bound by other restrictions, and some are completely open.

If you go to https://gtldresult.icann.org/applicationstatus/viewstatus and then search by TLD (warning: they could be multiple applications per TLD and of course at most one is the winner), you can then view the initial registry plan. Of course it can have changed this then.

.day is a Google TLD, like .page, .dev, .app or .new (that one goes live during this summer of 2020).

Google Registry is one registry not sharing a lot of their plan in advance. I, for one, have no public data on this TLD launch.

If you read their initial submission at https://gtldresult.icann.org/applicationstatus/applicationdetails/1334 you can read:

18.a. Mission⁄Purpose of the Proposed gTLD

[..]

The proposed gTLD will provide the marketplace with direct association to the term, ʺday.ʺ The mission of this gTLD, .day, is to provide a dedicated domain space in which registrants can enact second-level domains that relate to memorable, special, or hallmark days and⁄or physical or online events. This mission will enhance consumer choice by providing new availability in the second-level domain space, creating new layers of organization on the Internet, and signaling the kind of content available in the domain. Charleston Road Registry believes that registrants will find value in associating with this gTLD, which could have a vast array of uses. Charleston Road Registry expects these uses may include but are not limited to applications such as birth.day, christmas.day, wedding.day, rememberthat.day, and event.day.

By this reading one might get to the conclusion that it will be open to any registrant. One day :-)

The only obligation they have is to give ICANN details of their launch in advance. This would happen here: https://newgtlds.icann.org/en/program-status/sunrise-claims-periods There is nothing about .day there yet.

Note also that any knowledgeable registrar should be able to keep you in the loop as soon as it gets news for that TLD.

can I already reserve my desired domain name?

Irrespective to all the above, you can't do that, in any 2012 gTLD.

Registries do not take "advance" reservations. Some registrar may make you believe so, and make you pay for it, but:

  • registration requirements can be known only very close to opening, and can depend on the name chosen, so your choice might not even be possible
  • since registries do not provide this service, registrars will keep your name and then try to register it at adequate time, however they will compete with all others so no guarantees for you whatsoever
  • gTLDs open in rounds, with a mandatory sunrise, and possible EAP and LRP phases; the restrictions are different in each, as are the prices (which are also often not known precisely until very close to opening).

ICANN itself warns you about this case: https://www.icann.org/news/blog/pre-reserve-a-domain-name-or-not-icann-answers-the-question

As responsible Registrars are advising, successful pre-registration of a domain cannot be guaranteed. ICANN seconds that advice, cautioning that registrants should be wary of anyone who claims to be able to guarantee a domain registration on a new gTLD. There are several situations that can impact the availability of a domain name and some domain names may never be available for purchase.

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  • Thank you for providing all the details ! Indeed, I was also under the impression that it will be public, one day. You mention that any knowledgeable registrar should be able to keep you in the loop as soon as it gets news for that TLD. Can you please advise how to register for such news ? Most that I've checked simply say they do not offer any .day domains, with no further options Jul 8 '20 at 8:56
  • I just mean that multiple registrars do send information like this to their customers/prospective customers, because at the core they want to sell names :-) So if you find a registrar you like and it is prospective and tracking changes, you should get news about day when they have some. Based on previous Google launches they are taking time like 1 or 2 TLD per year. new comes this summer and meet has also just launched (but is closed), so I do not expect other TLDs from them this year, but I have no infomration. Jul 8 '20 at 14:45
  • You can also find "domain name" related news (and hence probably release announcements, but except if the registry announces publicly, the first ones to know are the registrars and ICANN) at various outlets such as domainincite.com or domainnamewire.com Jul 8 '20 at 15:51
  • What does .day is a Google TLD, like .page, .dev, .app or .new which one goes live during this summer of 2020. mean? it seems like a word is missing Feb 2 '21 at 1:58
  • @AzorAhai-him- I slightly rephrased things if it makes it clearer. Feb 2 '21 at 6:36
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The .day domain is becoming available for the general public.

The sunrise period runs from December 14, 2021 to January 25, 2022. During the sunrise period, Trademark owners may apply for Day-Domains of the same name. It is necessary to register the trademarks with the Trademark Clearinghouse.

Source

The General Availability starts on February 1st, 2022.

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  • Beautiful ! Thank you ! I suppose we can't place orders before january 25th for domains, right ? Do we at least know which registrars would offer domains on .day ? Nov 9 '21 at 11:04
  • Dear Ciprian,you can pre-register at us .day domains for the EAP and GA.domainregistry.de/day-domain.html Nov 10 '21 at 13:08
  • @CiprianTomoiagă List of .day accredited registrars should appear at some point on registry own website: registry.google/register-a-domain ; Be very cautious of any pre-registration system however, make sure to read the fine print (and especially what happens if you need to pay upfront and if the name you wanted is not available for some reason and what then happens with your payment) Dec 11 '21 at 21:37
  • Better source of data than a specific registrar as it borders to self-promotion: ICANN own website showing dates of start at newgtlds.icann.org/en/program-status/… ; you don't have there details on EAP but all registrars have it now so contact your prefered registrar and ask it for its plans regarding this TLD. You can also look at specialized news sites: domainincite.com/… Dec 11 '21 at 21:41
  • thank you, @PatrickMevzek! Dec 13 '21 at 8:32
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From the 2021-11-05 registry.google blogpost about the release:

Here are the important dates to be aware of (all phases begin and end at 16:00 UTC) :

  • Dec 14th, 2021 - Jan 25th, 2022: Sunrise, where trademark holders who have submitted their trademark to the Trademark Clearinghouse can register .day domains.
  • Jan 25th, 2022 - Feb 1, 2022: Early Access Period (EAP), where anyone can register available .day domains for an extra fee, which decreases leading up to General Availability.
  • Feb 1st, 2022 and onwards: General Availability, where anyone can register available .day domains without paying an EAP fee. Please note that a claims period will run indefinitely, during which trademark owners will receive notification when their marks are registered as domains.
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