Regardless of any other parameter, does posting ads with a link to my site on a classified ads website will still help with referencing nowadays? Or are these types of backlinks filtered by search engines?
1 Answer
Ad backlinks typically use rel=nofollow
to prevent the host website from implying an endorsement (and thus sharing any link juice) with the advertiser.
If you find an ad site that lets you place an ad without rel=nofollow
, I would still be leery of the potential benefit, since that site likely has a lot of outgoing links to sites of questionable quality, and Google knows this and will probably reduce the SEO weight of those links.