I am hosting an unhealthy WP site from which I was only supposed to receive the theme. Instead it includes content that I foolishly corrected rather than restructuring the site for SEO and friendly UI. Anyway, it is using a temporary domain name and has 600+ issues 78 problems and there's still restructuring to do.
A SEM Rush audit show the following problems:
- 2 pages returned 4XX status code
- 76 internal links are broken
- 38 pages don't have meta descriptions
- 36 pages have low text-HTML ratio
- 23 pages have a low word count
- 7 pages have too much text within the title tags
My objective is attaining best possible SEO and my bigger question of whether I should trash the site or not is my biggest concern, but this warrants a separate question IMO:
I wonder, since this URL has never been crawled or indexed by google, do any of the existing problems matter at all? Or is there basically a paper trail in the database or WP files that reflect all all past site actions. I feel silly but would these old issues be reflected with the fixed site content and links under a new unused domain indexing and crawl? Would hosting it elsewhere and getting away from the shared IP fix any concerns? I feel ridiculous asking these questions but I refuse to waste any more time on this dragging project I should be excited about. I know the wording is discombobulated ya'll but Im tired and confused.
What do I need to know about switching to a fresh domain, the potential impact of previously crawled SEO-effecting errors, and using the same IP?
Certainly though, a fresh install would make all those questions null and void, right?? Im curious because im so undecided as to scratch it or fix it. Any help would be greatly appreciated. Thanks so much.