I'm optimizing my website mainly for ranking in the google search and I've noticed something that bothers me.
So I've had about 300+ impressions for all my pages before starting the optimization. Of course while optimizing you have to search for keywords you want to rank for,
site:yoursite.com queries to see what's indexed etc.
However, my concern is that now my impressions have bumped up to 3k+ in about 2 days and I somehow think that the majority of those are coming from my searches and browsing. As you can imagine this is lowering my CTR %.
So my questions are a) is lower CTR % hurting my rankings and b) is there a way to not offset my impressions while doing searches?
Apologies if the questions are premature, however I'm still new to this field.