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I want to measure where on my website sign-ups to newsletters come from. ie:

  • Are signups coming from my homepage's signup CTA button at the top?
  • Are signups coming form my hompage's signup CTA button at the bottom?
  • Are signups coming from the signup CTA button on article pages?

Event tracking for these CTAs has already been set up, and I can see the metrics for different Events that were triggered by navigating to Behaviour > Events > Top Events in Google Analytics. However this only shows Total Events and Unique Events metrics

So I'm wondering how I would find pageviews, clicks, and subscriptions metrics for each CTA button. For example:

  • Homepage: Subscribe CTA Button
    • Metrics:
      • Pageviews
      • Clicks
      • Subscriptions
  • Bottom of Page: Subscribe CTA Button
    • Metrics:
      • Pageviews
      • Clicks
      • Subscriptions
  • Article: Subscribe CTA Button
    • Metrics
      • Pageviews
      • Clicks
      • Subscriptions

I've tried creating a Custom Report.

I have my signups CTAs tracked as events, and I have a custom dimension for which CTA Button was clicked (i.e. homepage, top of page, article etc.)

While I can get metrics for Total Events and Pageviews, I can't seem to find Subscriptions which have been set up as a Goal (i.e. this gives me 0 for this this Subscription metric in my Custom Report)

migrated from webapps.stackexchange.com Mar 7 at 0:25

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  • Is the custom dimension set to hit scope? Also how is the event goal configured? – Bronwyn V Mar 10 at 3:40
  • Do you see the goals tracked in the standard goal reports, or do you see there 0 as well? (Is your goal set up correct?) – kgrg Mar 20 at 20:38

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