I created a website for a client a few years back, I setup GA under my standard, personal account so I have full account ownership.
Now, having not maintained the website in a while, the client would like me to transfer ownership of the GA account to them. Presumably they have found a new designer who would like access the the previous years' analytics.
I have no issue in doing this, however I have a few questions before proceeding;
- am I legally obliged to transfer ownership to the client?
- could I simply delete the GA account data and inform my client that I no longer have access to this data?
- could I simply say 'no', the data is under my account?
Presumably neither of us legally own the data, Google does.
There was nothing in our original contract stating what would happen to the GA data in this situation, or who owns it.
I know I could add the new client as a user to my GA dashboard, but this seems pointless.
Any advice is appreciated.