I'm launching an endeavor, aerial photography/videography, one that I can do in all 50 states and will look to receive work in more than one state for sure, specifically South Carolina and Michigan. I own a domain and would like to have a main website there. My main state is South Carolina, which is where I live and would like to rank well here, but like I said I'd love to rank in Michigan too as I visit there often and plan to get work there.
I'm having trouble wrapping my mind around the best way to handle SEO. I'd like my main website to be optimized for Michigan and S.C. both, but how? Separate state-specific landing pages? Buy state-specific URLs and point them to my home page at the above mentioned URL?
Is it feasible to make one website rank well for multiple states, or should I run multiple websites, each optimized for a specific state?
It would be nice to do all my emailing and communication from the single entity Eye In The Sky Drone Services with people being funneled there from multiple states instead of having to track and communicate from multiple websites each matching a state. Any advice?