I have a site whose domain and title are the combination of two words. Let's call it
Theproduct for this discussion. On Bing if a customer searches for Theproduct by name (no space), it shows up as the first result. But on Google, it instead searches for the word split in two (The product) and my page doesn't rank well. The content contains "Theproduct" and "The Product" and several inbound links do, too, from some reputable sites. Google doesn't reveal it is searching for separate words, but if I search for "Theproduct" (in quotes) it returns my page as the first result.
As a result, I am only getting organic search traffic from Bing when people search for the product by name. How can I help Google understand my keyword (the exact product name) shouldn't implicitly separated into two separate search terms when the user searches without quotes?