I have a challenge to rank my page for few keywords. But the dilemma is my page is bound to have very less content being a chat login page. On top of it my page is not the primary page of parent site, though it is placed on entirely different domain URL. Now since the density of my expected keywords is less on my page due to less content, it is definitely affecting my ranking and at the same time I see my parent site has various portals revolving around those keywords which is giving them the higher rank than what my page has. To counter this, I opbserve/conclude below points:
- I have to change my page design to have more content so that I can increase my key word density
- I may try to have some content invisible on the page to get the high density(no sure if google will like it)
- Revise my criteria to decide which are the less competitive keywords. (Currently, I visualize what would be the other ways of querying the problem user is facing to get to my website.)
I need some expert advice, on how can I go ahead with this situation?