Can anyone explain me what is the use of Alt Texts to images.
Alt Tags or Alt Attributes are “alternative text” for an image and are never seen by people reading your website. These tags are simply used for search engines. When search engines crawl your website they use the alt tags to better understand the content of your website so that they can properly index it within the ranks of their search results. If the images on your website are optimized with the right keywords you can drive a lot of that search traffic to your website. Properly optimized images with right alt tags can make a huge impact on the number of people who visit your website on a regular basis.
The biggest benefits that you will receive from optimizing your images with alt tags and title tags are as follows:
- Increased search traffic to your website
- Higher quality search traffic to your website
- More engaged website visitors