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I have to translate my website in another language, and I was wondering: from a SEO point of view, is it better to have the translated version on the same site (like /es/) or buy another domain and create an exact copy with the new language (like mysite.es)?

Which is better?

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A separate domain is better for the following reasons:

You can host a new website on a separate server, in the target country, which will improve loading speed.

You provide clear geotargeting signals for users and search engines.

Simple separation process.

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  • Thanks for the answer. But from a SEO POV, wont my content be identified as duplicate? Jan 17, 2018 at 13:32
  • No, if it's going to be in another language. Jan 17, 2018 at 13:45
  • won't google aware that my site .es it's just a translation of another site? Jan 17, 2018 at 15:59
  • It will, but it will still count as a 100% unique content that serves to different audience Jan 19, 2018 at 7:41

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