I have my personal blog written in the Bengali language, where I have customized my content page's URL with exact keywords whenever I post a new article there.

Since the Bengali language is not supported by Google AdWords and Unicode characters are used, is this OK to do?

Should a search engine friendly URL support Unicode characters or not?

1 Answer 1


Per the applicable standard, RFC 1378, URLs can only contain ASCII characters. Good explanation URL Encoding:

"...Only alphanumerics [0-9a-zA-Z], the special characters "$-_.+!*'()," [not including the quotes - ed], and reserved characters used for their reserved purposes may be used unencoded within a URL."

Use percent encoding with URL Decoder/Encoder.

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge that you have read and understand our privacy policy and code of conduct.

Not the answer you're looking for? Browse other questions tagged or ask your own question.