I am trying to compare my Google Analytics data to the traffic data from my server access log.

There is a big difference between the two data sets. Google analytics data is showing more traffic.

The condition I am using is:

analytics conditions

Does this condition include the exact urls or ones with parameters as well? If it's not exact url match, how can I filter it with exact urls?

1 Answer 1


By setting it to 'Exactly matches' this it will filter out any parameters.

By the way: having GA show more data than the server logs seems odd.

  • Are you sure you're looking at users in GA and not sessions?
  • Did you filter out as many bots and sessions as possible?
  • I was using that condition already but cheers for confirmation. It is rather odd. I'll probably need to check our server logs. I was looking at pageviews, not users. Should it be users instead? Also, exactly matches includes requests with parameters (like ?url_campaign=mycampa ).
    – byte me
    Jul 19, 2017 at 2:18

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge you have read our privacy policy.

Not the answer you're looking for? Browse other questions tagged or ask your own question.