What should I do for Off Page Optimization if I have a budget like 500$. My target is increasing the organic traffic.
I thought following things.
Google Adwords : I think that Google Adwords nothing to do with SEO. So I forget it.
Facebook Advertising : Same as point 01. So I thought it is also not useful for increasing organic traffic.
Guest Post Writing : Generally writing a quality 2000 -3000 word post is about 100$. So I can publish only 5 posts only. I think it is also not cheap. ROI will be really bad (As R(return) I mean increasing organic traffic).
So what are the big sites do for off page optimization? I mean when I am investing 500$ for off page optimization I am expect, increasing fair number of organic traffic.
Or is it a bad idea for investing money for Off Page Optimization?
Note : If answer is depend on the nature of the website ,this is for a web design and development company official site.