We have many sites all on separate domains but all share some common components. One component is a "Search Box" at the top of each home page that allows you to search for holidays.

The search box is a <form> with a bunch of <input>, <select> <label> and <ul> tags. The labels, dropdowns, inputs all have the same default values across each site.

Question: will the search box been seen as duplicate content when indexed by Google?

  • 2
    Short answer? No. Absolutely not. Duplicate content is content. Not replicated elements such as headers, footers, sidebars, etc.
    – closetnoc
    Mar 9, 2017 at 16:59
  • @closetnoc Thanks for that. Exactly as I expected. Problem is I don't know a great deal about SEO and I was told the opposite!! This has really helped. Mar 10, 2017 at 8:53
  • I just remembered that I wrote something on this so I did a quick search and found this answer that explains some of how duplicate content is found: webmasters.stackexchange.com/questions/88955/… There are actually several algorithms used including using a checksum on the content and content blocks. Cheers!!
    – closetnoc
    Mar 10, 2017 at 15:33

1 Answer 1


All websites have some elements of their page template that are repeated on many pages. That is not something to worry about. Google does not view small amounts of template text and markup as problematic in any way.

Many sites use the same same themes as other sites. Many sites have search boxes. There is just no way that the duplication your speak of is going to cause problems.

Even if you duplicate whole pages within your site, Google will generally just pick one of the duplicates to index and ignore the rest. Google won't penalize your whole site because of it. See What is duplicate content and how can I avoid being penalized for it on my site?

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