I recently overhauled a website for a client. Their preference was to switch from a www url to a non-www url as part of the redesign.
Once we launched the site, it took a major plummet in its position on SERPs. Now, I know this could be for several reasons outside of the projected issue I presented. But has anyone else ever made a similar switch and saw their website take a decline on SERPs?
Thanks in advance for your comments.