Are "keyword research" and "keyword analysis" the same?

If not, what is the difference?

1 Answer 1


The dictionary says they are synonyms so I guess so.

I consider research would be looking for keywords while analysis would be studying the keyword already chosen.

  • 4
    I use the term "keyword prospecting" for looking for keywords. I use "keyword analysis" as studying a keyword already chosen. I use "keyword research" broadly to encompass both of those activities. Commented Dec 7, 2016 at 18:02

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