problem Problem with homepage's seoSEO when using subfolders in a multi language website

afterAfter watching a hundreds of threads about multilanguage website i didn'tI haven't found an answer to my specific problem, so iI think its not a common issue and iI must have done something terribly wrong ;-)

We have a brand.com website in DE main language and the following subfolders:

  • /de/ = canonical of / + redirect to /
  • /it/
  • /en/

When iI crawl google.com for EN keywords or google.it for IT keywords then iI get as results the homepage in germanGerman language (both title and description) as the top result with no tracktrace of the /it/ or the /en/ homepage.

Is this because /it/ and /en/ both needs a separate link building strategy?

I've already configured googleGoogle webmaster tool into the following way:

  • brand.com, no language preference
  • brand.com/de/, de language
  • brand.com/it/, it language
  • brand.com/en/, en language

Perhaps having "/" as DE main page is it wrong and iI should use a different approach? i.e. like having "/" to be a 301 to /de/ instead ?

Thanks in advance, Antonio.

problem with homepage's seo when using subfolders in a multi language website

after watching a hundreds of threads about multilanguage website i didn't found an answer to my specific problem, so i think its not a common issue and i must have done something terribly wrong ;-)

We have a brand.com website in DE main language and the following subfolders:

  • /de/ = canonical of / + redirect to /
  • /it/
  • /en/

When i crawl google.com for EN keywords or google.it for IT keywords then i get as results the homepage in german language (both title and description) as top result with no track of the /it/ or the /en/ homepage.

Is this because /it/ and /en/ both needs a separate link building strategy?

I've already configured google webmaster tool into the following way:

  • brand.com, no language preference
  • brand.com/de/, de language
  • brand.com/it/, it language
  • brand.com/en/, en language

Perhaps having "/" as DE main page is it wrong and i should use a different approach? i.e. like having "/" to be a 301 to /de/ instead ?

Thanks in advance, Antonio

Problem with homepage's SEO when using subfolders in a multi language website

After watching a hundreds of threads about multilanguage website I haven't found an answer to my specific problem, so I think its not a common issue and I must have done something terribly wrong ;-)

We have a brand.com website in DE main language and the following subfolders:

  • /de/ = canonical of / + redirect to /
  • /it/
  • /en/

When I crawl google.com for EN keywords or google.it for IT keywords then I get as results the homepage in German language (both title and description) as the top result with no trace of the /it/ or the /en/ homepage.

Is this because /it/ and /en/ both needs a separate link building strategy?

I've already configured Google webmaster tool into the following way:

  • brand.com, no language preference
  • brand.com/de/, de language
  • brand.com/it/, it language
  • brand.com/en/, en language

Perhaps having "/" as DE main page is it wrong and I should use a different approach? i.e. like having "/" to be a 301 to /de/ instead ?

Thanks in advance.

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Antonio
Antonio

problem with homepage's seo when using subfolders in a multi language website

after watching a hundreds of threads about multilanguage website i didn't found an answer to my specific problem, so i think its not a common issue and i must have done something terribly wrong ;-)

We have a brand.com website in DE main language and the following subfolders:

  • /de/ = canonical of / + redirect to /
  • /it/
  • /en/

When i crawl google.com for EN keywords or google.it for IT keywords then i get as results the homepage in german language (both title and description) as top result with no track of the /it/ or the /en/ homepage.

Is this because /it/ and /en/ both needs a separate link building strategy?

I've already configured google webmaster tool into the following way:

  • brand.com, no language preference
  • brand.com/de/, de language
  • brand.com/it/, it language
  • brand.com/en/, en language

Perhaps having "/" as DE main page is it wrong and i should use a different approach? i.e. like having "/" to be a 301 to /de/ instead ?

Thanks in advance, Antonio