4,954 reputation
1821
bio website johnmu.com
location Switzerland
age
visits member for 4 years, 4 months
seen Oct 29 at 21:17

Webmaster Trends Analyst at Google Switzerland. I work together with the web-search engineers and the webmaster-support team to help webmasters to make awesome content that search engines can understand and recommend.

I primarily post in the Google Webmaster Help forums (in English & German). You can also catch me on Google+, occasionally even in live hangouts :-).


Jul
18
comment Google sitemap priorities, am I doing the right thing?
FWIW Google pretty much doesn't use the priority value at all for web-search. changefreq only makes sense if you're not specifying a date (which you're doing here). Hope that saves you some unnecessary work :)
Jul
18
awarded  Yearling
Jul
16
comment How to disallow robots from the first 185 pages?
Google recommends not using the robots.txt file as a way of handling duplicate content, so using the robots meta tag (or x-robots-tag HTTP header) is preferred.
Jul
16
answered After fixing problems with duplicate content, will my search engine rankings return?
Jul
16
comment Can Google index a non-80/non-443 URL?
You can definitely do that, but I'd tend towards using subdomains / hostnames: many users don't understand port numbers and might be confused with them (eg how do they recommend the website to others?).
Jul
1
comment Why has Google removed authorship images from its SERPs?
Just to add, authorship (as a concept & the semantics) itself isn't gone, it's really just the profile photos & the circle count. Google is still processing & using authorship markup, we're still showing the name of the author as well.
Jul
1
comment How do you tell search engines not to index this page just yet, but maybe in the future?
FWIW "follow" is the default behavior, you can drop it if you want (it doesn't cause any problems, and maybe it's meant more for humans reading it, so you can leave it too).
Jul
1
comment Should a website be directly accessible by its IP address?
This answer is definitely not true. Many websites are accessible on their IP address, it does not cause search engines headaches, it won't kill your "SEO." Duplicate content is a technical problem that has been around since the beginning of the web, search engines have various ways of dealing with it. It's not the end of the world. That said, if you have a preference regarding indexing, adding a rel=canonical is a great way to guide search engines towards that.
Jul
1
comment Search results for my website show content that isn't mine including pharmacy (Viagra and Cialis)
FWIW sometimes these hacks are only visible to search engines (IP addresses or user-agents), check with a tool like Fetch as Google if you're unsure: googlewebmastercentral.blogspot.ch/2009/11/…
Jun
11
answered Should I set NOINDEX header for my JS, CSS and image files?
Jun
10
comment Canonical tags for separate mobile URLs
If the primary content isn't equivalent, don't use the rel=canonical.
Jun
10
comment 404 - Page not found error while using Google's Instant Preview in Webmaster Tools
404 in the browser when accessing the tool, or the tool showed a 404 from your website?
Jun
10
comment Can we 301 redirect to a new page, but still publish the old content somewhere else?
Another idea is to have a more-generic page be the main landing page (eg /blue-widgets) which shows the current information, and have the archived pages (/2013/blue-widgets, etc) linked from there. That way, it's easy to focus on the current information (also for search), but still possible to find the rest.
May
28
answered Could an adult site affect the other sites in same server?
May
28
comment Massive 404 attack with non existent URLs. How to prevent this?
A "404 attack" will definitely NOT affect your site's pagerank, nor its ranking. (If your competitors are spending time linking to pages that 404, that's less time they're spending on doing something useful, so be happy :).) Sites are supposed to have 404s, it's a sign that you have set up the server properly, so if anything, it would be a good signal for us.
May
28
comment Need to add 30K new pages to a 10K page website - troubles ahead? (SEO)
30k pages isn't that much, I'd just put them up at the same time (with the caveat that they should be great pages, otherwise I wouldn't put them up at all).
May
21
comment Are keywords in URLs good SEO or needlessly redundant?
For search, you could use breadcrumb markup to have a readable URL line even if you use parameters / IDs. FWIW googlewebmastercentral.blogspot.ch/2008/09/… is also still very relevant.
May
21
comment Does Google crawl and index sites hosted on an IP address only (with no domain name) and non-standard port?
I'm not sure how these would be shown in Webmaster Tools, so maybe that's a bit confusing (send me an example via Google+ if you want me to check with the team).
May
21
comment Does Google crawl and index sites hosted on an IP address only (with no domain name) and non-standard port?
Yep, we can index sites on IP addresses and/or on non-standard ports.
May
21
comment Why is a query string appearing on my URLs in the Google search results?
Also, don't combine a rel=canonical with the robots.txt - Google won't see the rel=canonical in those cases.