4,330 reputation
1720
bio website johnmu.com
location Switzerland
age
visits member for 3 years, 9 months
seen Apr 7 at 13:55

Webmaster Trends Analyst at Google Switzerland. I work together with the web-search engineers and the webmaster-support team to help webmasters to make awesome content that search engines can understand and recommend.

I primarily post in the Google Webmaster Help forums (in English & German). You can also catch me on Google+, occasionally even in live hangouts :-).


Apr
3
comment Non HTTPS site is indexed as HTTPS in Google Search
2 other things: use absolute URLs within the site & use rel=canonical link elements.
Apr
1
comment What should be the word count of an article for better ranking in 2014?
Google doesn't count the words on your page for ranking. Write great content, don't count words.
Apr
1
comment Is it a problem (e.g. for Google) when my site has no root page?
Having an automatically redirecting root URL is fine (use a 302). I'd use the "hreflang" value "x-default" when referring to it (in the guidelines linked above).
Mar
25
answered Should I create a Separate Image XML Sitemap?
Mar
16
comment Google Webmaster tools - painlessly change 300,000 urls
Agreed; set up redirects for everything ASAP. I handled a similar situation by using a script as the 404 handler -- from there I could look up / calculate the actual new URL and redirect appropriately (this sometimes makes it a bit easier to setup). Also: log the referrer, so when a user views an old URL, you have the source-page & can fix it when it's within your own site.
Mar
4
answered Hashbang priority vs clean url
Mar
4
comment Incorrect rel-alternate-hreflang implementation
Another thing I see is that your m.kogan.com/au/shop/collection/mac-mini URLs have a meta-fragement specified on them, but don't respond with a rendered page under m.kogan.com/au/shop/collection/mac-mini/?_escaped_fragment_= ... I'd also add a rel=canonical from the mobile pages to the desktop ones. That said, there are a lot of things to work on here, so I'd recommend finding someone with whom you can double-check the implementation (who has done these things before), to move forward a bit faster.
Mar
4
comment How are Google search results ordered when prefixing a search with “site:”
I'd also sprinkle in an element of chance. For example, while the homepage is often first, it doesn't have to be, and it's not a sign that something is broken on the website when it isn't. A site:-query without keywords is a very undefined query, so I wouldn't expect anything particular all the time.
Mar
4
comment Proper usage of <title>, <header>, <h1> and <h2> in a HTML5 website?
I wouldn't worry about search engines. If you're thinking at this level, the rest of your site will probably be technically fine, and good enough for search engines. Think about your users instead.
Feb
25
comment Can I get source URL from Google search if I switch to HTTPS myself?
That's currently still the case. Technically a referrer could be forwarded if both sites use TLS (HTTPS), but that is not done for these queries on Google's side.
Feb
25
awarded  Organizer
Feb
25
revised If a website is accessed on HTTPS instead of HTTP, should the URLs on the sitemap be HTTPS or HTTP?
edited tags
Feb
25
comment Submit example.com/#!/page URLs to Google
I'll go out on a limb and say that if you have a new HTML5 website, you'd be better served with using the HTML5 history API and using normal URLs. Use JS for navigation, change the URL in the browser, but serve static content on first load. Using the AJAX-crawling setup for a new site now seems a bit backward given the newer alternatives :-/
Feb
4
awarded  Civic Duty
Jan
21
comment How many users use geotargeting in while searching in Google
Local users automatically get redirected to their local Google versions, where they are served localized results automatically. The country-setting is an additional restrict (past normal geotargeting) to limit to country-specific sites.
Jan
21
answered Preventing Google from indexing “.com” instead of “.com/fr” or “.com/en”
Jan
21
answered Controlling robot crawling concurrency using robots.txt and the undocumented setting “host-load”
Jan
21
comment What is a best canonical URL for a search result page?
Also, words in URLs are overrated, don't lose time thinking about that.
Jan
21
comment What is a best canonical URL for a search result page?
Search pages should be disallowed from crawling with the robots.txt :)
Jan
21
comment Our company's white label site was removed from Google's search index, would canonicalization help?
If you used rel=canonical to point to the main site, then it's working as expected: the rel=canonical tells Google to only index the main site. That's a good way of keeping separate sites up, and a good way of making sure that search engines focus on your main site instead of getting confused by the copies.