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Short answer. There is no SEO effect to domain names such as assemb.ly other than what we already know. All the other information you pointed to refers to geo-location and finding sites with particular target geo-locations. The reason why these tricks are used is because it is memorable and cute. It is a marketing ploy de jour. In fact, it can be misleading ...


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You can already find examples of the new tlds indexed. https://www.google.co.uk/search?q=site%3A.guru https://www.google.co.uk/search?q=site%3A.club


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All websites have to earn their Page Rank with Google, regardless of top-level domain extention. As for the time frame, it is almost instant, as far as the public knows regarding how Google Search works from the backend.


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Any idea if they will ever integrate them into the search results? Of course they will. Do you really think the search engines would omit an entire segment of websites just because their TLD is new? The search engines have readily indexed and ranked new TLDs as they emerged (i.e. .co, .biz). These new TLDs will be no exception. Will they be ranked ...



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