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5

Page speed is a ranking factor to some degree, as mentioned by Matt Cutts in this related video (Aug 2013): Is page speed a more important factor for mobile sites?. However, pages are also ranked on their own merits. So that one page may not (should not) bring down the ranking of the other (fast) pages on your site (if that is what you are implying). But ...


4

From an SEO standpoint, moving from a keyword domain to a company branded domain is a good move. The 2014 SearchMetrics Ranking Factors found that that having keywords in the domain name is no longer a significant ranking factor. I consider hyphens in domain names to be bad for rankings as well. Moving to company branded domain name is a good move for ...


4

Yes. Whatever the web root for the subdomain is where you would put a robots.txt for that subdomain's contents. It will not affect the root domain and the root domain's robots.txt will not affect the subdomain.


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From SEO perspective it does not matter which one you use. Either approach will not effect you SEO directly. It might effect your CTR because the URLs look messy. When it comes to SEO, the issue here is not really about which way to output the URL's (like your way better) but what to do with the generated pages. You have two options: 1. If you want your ...


3

Repeating a link will not cause extra PageRank to be passed to that page, nor will it cause link juice to get lost. Google usually only pays attention to the anchor text from the first link. If one of the links has a rel nofollow on it, then Google treats all the duplicate links as if they were nofollowed. (Why should they trust any if you say they can't ...


3

The only case in which I know that Google prefers some top level domains over others is in the case of geo-targetable country domains. Google has a list of generic top level domains. As long as the top level domain is on this list, Google will show the site globally in search results. For country code domains not on the list (eg .de, .it, .br), it will ...


3

Google places sites into the Google sites with various TLDs according to interest/performance and language. For example, there is not much need for Chinese language .cn sites in Google.com mostly because of the language. For this reason, many companies in China have begun registering and moving their sites to .com TLDs with English language sites to expand ...


2

The amount of time that users spend on your site after clicking on a webinar link that has been sent to them via email will in no way change your Google rankings. Here is a video by Google's Matt Cutts where he addresses whether or not Google uses Google Analytics data as a ranking factor. The answer is "no". Google does care about the experience its ...


2

Hidden content is fine as long as you have a way of accessing that information... To extend on Johns answer you can hide content from both users and search engines if the content can be viewed by a action. What this means is any content that is hidden must have a way of being viewed by both users and search engines. Ideal CSS Method This can be done in ...


2

Don't show content only to search engines and not to users. This is called cloaking is a violation of the search engines terms of service. If this content is never going to be seen by users then you should remove it from the HTML completely.


2

You are correct, you use the 301 header for this. The amount of pages that end up redirected doesn't matter. If you have more than one identical pages, redirect-301 them all to one. An .htaccess file would be something along these lines: RewriteCond %{REQUEST_URI} ^/page/.* RewriteRule ^page/(.*) /page-$1 [L,R=301] The reason everybody says you have to ...


2

This is one way people canonicalise duplicate product pages on ecommerce and is a valid way to use it. As long as the content on the product page is identical, or a large part of the content is exact and appears on both pages. If the pages are not extremely close in exact words, the canonical designation might be disregarded by search engines. For the most ...


2

Yes. This is a very common thing and is highly recommended for three simple reasons; it can effect your listing in the search engine results page (SERP), it can effect local searches, and it is a trust metric/factor for your site. You can find some examples here: https://developers.google.com/webmasters/business-location-pages/schema.org-examples Here is ...


2

If Google isn't indexing words contained within scripts, then the words need to be added to the HTML where Googlebot does pick up on them. So that all the data isn't duplicated, it can be removed from the script. The JavaScript can pull the text out of the HTML document and use it. The text in the page can be hidden via CSS. This should not be ...


2

Some things you can do: a. 301 redirect all URLs, so that .ac.uk/anything goes to .co.uk/anything (yes, including /sitemap.xml, /robots.txt, etc. The one exception could be your Google Webmaster verification file, but it's probably easier to handle verification through DNS in this case). b. Use Google Webmaster Change of Address tool c. Try to change as ...


2

Google does not treat CSS content the same as that on page Generally Google will only attempt to index content that is actually embedded within the page content associated with an appropriate tag such as <img>. You can however attempt to force Google's hand by adding the path of the background image into a image sitemap. Some Schema markups require ...


2

From my experience, linking from within the same industry does not provide value. In some cases can incur a penalty. I once worked on a project where, we'll say plumbers, started linking to other plumbers not in their area, for SEO purposes. This ended up getting all of the plumbers banned from the index. This ban took 2 years to fix, and required some ...


2

You say you have checked Google's multilingual guidelines pages, but have you implemented the rel="alternate" hreflang= mark up, either on the pages source code or in sitemaps? If not you should do that, as it can help Google discover and understand the connection between your translated pages. If you haven't already, make sure all your URLs are in a ...


2

Okay. I just read the article and watched the video and the article is rather misleading. It is, while a milder form, a misunderstanding of what Matt Cutts was saying. This happens often even by experts in the field. One needs to listen to what Matt says carefully and not read into what is said too much. Often, people hear what they want to hear and run with ...


2

There are two things you have to keep in your mind: The easier to remember, the better you have to be able to remove each part in the url without breaking it This makes your 3 examples rather easy: A http://www.example.com/category/sub-category/sub-sub-category/article/ID B http://www.example.com/ID/category/sub-category/sub-sub-category/article C ...


1

Could your app developers check for connectivity on a page like "testconn.php" instead of "/". That way you can just exclude that page from your reports. You can filter if the hits are coming from the same host/network/provider, IP address/IP range or maybe a unique browser version. If you can find a common factor in these then you can filter it this way.


1

One solution would be to not show the rel canonical meta tag when Facebook is crawling the page. Facebook's bot uses a user agent string that contains "facebookexternalhit". If "facebookexternalhit" is in the user agent, then don't show the meta tag. Note that showing different content to a robot is called "cloaking". I haven't seen any evidence that ...


1

I don't think that Google have ever stated that bounce rate is a ranking factor. However, my personal belief is that "click back" rates are a factor, simply because it would be too useful a metric for Google to ignore. User receives a link 1hr before the webinar starts In this case, the user isn't actually arriving from Google's search results. Thus, ...


1

You must make the site sufficiently different (i.e., specific) as possible. Change the layout, modify the content, etc... You may mark some pages as NOINDEX while implementing those changes. This should help removing the penalty too.


1

Please forgive me. People really have the wrong impression of SEO and IM (Internet Marketing). It really is not that complicated and doing a bunch of odd gyrations really does not help. It also does not help that so many so-called SEO experts put crazy ideas into peoples minds. Do not listen to the "me too" chatter. SEO and IM are really simple processes ...


1

Actually, Google is looking at site-wide or template backlinks negatively these days. I do not happen to agree with this fully. It is traditional to give credit to those who have helped you with a link in the footer. But because of the excessive footer links used in template designers in the past few years, Google, and rightly so, has determined that this ...


1

Footer links carry limited value in regards to link juice but may bring in relevant referral traffic. My suggestion is that you use you a) Make this link appear only on the home page and not a site-wide link b) use your Brand Name as the anchor text in order not to over optimize your backlink anchor text profile which may result in a Penguin penalty.


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The appropriate way to do this is to use the the rel=canonical attribute on your page. This will identify one source URL for your content. For example: <link rel="canonical" href="http://blog.example.com/dresses/green-dresses-are-awesome" /> Google acknowledges this issue in a write up found here: ...


1

Are these guaranteed? NO WAY! Nothing is guaranteed. I do not know these. I have never heard of these so-called techniques. Certainly, they are not SEO efforts, but have the feel of some sort of gentle and kind manipulation to gain backlinks to me. Certainly, as much as you can, you want to help people with their website. And out of kindness, they may link ...


1

I think this is a relative question that only you and your client can agree upon. Obviously not the answer you're looking for, so my suggestion would be the following. Continue growing your FB fan base within the area that is likely to be the highest-engaging (whether it be geographical or interest-related). However, I would, in conjunction, promote posts ...



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