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9

If you sign up an verify the site with Google Webmaster Tools you can submit a sitemap. It's a simple XML format and pretty easy to generate each time your site is updated, this allows you to quickly submit large numbers of URLs to Google for indexing (though bear in mind that adding a URL to a sitemap does not mean Google will index it, rank it or speed up ...


6

Capitalization is important (they are cap-sensitive), unless you set your GA filter to be case insensitive utm_ is specific to Google Analytics. It dates from when GA was called Urchin (it stands for Urchin Traffic Monitor. utm_source: This is the site or advertising service you're using (beetsandtreats.com, admob, etsy.com, etc) utm_campaign: This is ...


5

For PPC, I would rank terms in the following order: Most specific Highest traffic Lowest competition This should leave you with the terms which are most likely to convert and get the greatest number of qualified searches without excessive cost. If you are using the Adwords bid tool and organizing your exported terms on a spreadsheet, it may be easiest ...


4

From what it sounds like, no you will not be able to get 50 clicks a day through the phrases you listed from Google's keyword tool. The Google Keyword Tool shows you searches per day for a given keyword phrase or set of keyword phrases. This is what you need to look at to understand if you will get 50 clicks a day and the cost: Clicks Per Day = Sum of ...


4

Google's total advertising revenues were USD$23 billion in 2009 http://en.wikipedia.org/wiki/AdWords


4

Try the GA URL Builder which also gives a (slightly vague) description of the URL components. You get to the reports via 'Traffic sources > Campaigns' in GA.


3

I would say the biggest impact this will have is it will give Google huge potential to influence keyword direction based on what they suggest to a user when mid-typing. Rather than an SEO finding keywords or niche keywords based on research, the strategy could consist of tailoring content to try and appear underneath the Google suggested combination of ...


3

Logically speaking, long tail searches should see less traffic as users will be more likely to find, and click on, results before they get to finish typing in their entire search term. As a result those long tail searches will be less likely to happen and thus less able to deliver traffic. As for SEM, it will affect the amount of impressions you see in your ...


3

I don't believe so. I consult on both PPC and SEO, and by far I get far more interest in SEO. However, it's still a struggle for many to dedicate time and resources to SEO since it's more difficult to show ROI. I've gotten good at showing how much money it would cost to buy the same traffic via PPC - it's a very high recurring cost, versus a much lower and ...


3

Also try SEOmoz's Open Site Explorer. It helps with the following - Investigating the link data of a competitor to determine where they're earning press/attention so you can reverse engineer their marketing efforts Comparing link metrics between multiple sites to determine the level of competition / difficulty/importance of your own site ...


2

I am an SEO Professional and highly recommend you learn a fair share of SEO yourself before you hire anyone. A lot depends on the keywords you are going for and their level of competition. What you are asking leaves you open to being misled. A lot of these companies advertising first page results may get you first page results in the long tail that likely ...


2

Depending on the competition and your keywords, AdWords campaigns are usually expensive; there's just no way around it. That being said, I had a campaign that started small and quickly grew to 10-times my monthly budget. I was okay with that because my campaigns were net-profitable. That is, I was making more money than I was spending. Inspiration aside, ...


2

If you build your links organically you’re still going to run into the same problem of which keywords to target. The way I would approach it is to think about the people who are going to use your service, and how they already go about doing similar tasks online, more importantly how they get to those sites, then piggy back off the searches for those... It ...


2

The value of a keyword is related to how much money it brings in for your business. In AdWords, typically you would discover this by running ads for various keywords and using a tool like Google Analytics to discover how many users coming in from an ad on that keyword actually buy something. From there you factor in your margin on the sale and the cost ...


2

Short answer: Use only one domain with sub folders. Refrain from sub domains (as they are considered separate sites). Longer answer: Why not use separate domains? Well, each domain will have to be generating it's own rank, it's own structure of content. They would also all be associated with the company name. So a search for the company name, would (in ...


1

I am completely agree with your first assumption, by limiting budget you are looking potential clicks from AdWords campaign. If you are having limited budget, I suggest running your ads at full budget for at least one week. Then, analyze the traffic, click, time of click and best converting keywords. Filter out best converting data from above analysis and ...


1

If Google is your only concern then simply use Google Analytics. One click on a new URL/page and Google will add the page to the crawl list. This is the fastest way to let Google know about new content. My pages are crawled quickly (within hours) and besides the internal links it is about the only method I use. There is basically no other way Google knows ...


1

I love when customers know better then the people they hired to do the job. Anyway, the ways you have cited are the nornal ways to get indexed. As a registrar Google may potentially find sites through registrations but that's about it. Additionally, there is no direct way to make Google crawl or index your content faster. You can control the speed relative ...


1

1) Would it be alright to simply move the blog site to www.blog.company.com (still on bluehost)? That would be fine if you do 301 redirects from the old URLs to the new URLs. If you do not do 301 redirects you are essentially starting over. The 301 redirect tells search engines, and your users, that those pages have moved and where they have moved to. ...


1

Google Analytics is the obvious for tracking, it's free, does everything you need and integrates nicely with Adwords, Adcenter etc. Take some time to get it setup with goal tracking, funnel visualization and ecommerce integration. You can often find coupons for $75-$100 in free clicks from Adwords for new advertisers, that should give you enough traffic to ...


1

Semrush is a tool that estimates search traffic, (both PPC and Organic) compete.com estimates total traffic and shows top referring sources (IE twitter Facebook etc.) these are just estimates but they seem to be the closest to accurate of any similar tools I've seen.


1

After late 90s bubble, only now people are taking web as serious business and making money from it. SEO and ads are now taking a solid place. With more and more small business getting into web market everyday, I following makes sense for me. Years ago, only large/medium business dive seriously into internet. And they had/have enough resources to invest in ...



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