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If you suspect people would misspell so much, consider to simply change brand name. It's reasonable. Anyway: you would find queries with misspelled brand name in your Webmaster Tools. If some of them get a discreet amount of traffic, just bid them on AdWords. It would come cheap. No, Google won't learn anything from what you do on AdWords, but at least you ...


Google and other major search engines are pretty good at learning and returning brandings that are purposely mispelt. Even my own site spelt BYBE google used to returning results for 'BABY' and 'BABE' for almost a year, other good examples: Flickr Reddit Digg Tumblr Mashbord Fiverr All purposely misspelt Google will assoicate the correct and incorrect ...

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