Hot answers tagged

7

Ads are one way to benefit from providing these types of services, but there's often also a self-promotional aspect. Offer a small but useful tool that many people link to, include a link back to your portfolio site(check; they almost all do), and some of that traffic will filter down to you, almost as a matter of fact("What else has this person built that ...


5

Be careful. Google will penalize too many ads above the fold.


5

I don't have any data that directly correlates page speed with click thrus. However, this article shows how important page speed is in a variety of other areas and may be useful to you: Amazon: 100 ms delay caused a drop in revenue. Google: 400 ms delay caused a 0.59% decrease in search requests per user. Yahoo!: 400 ms delay caused a 5-9% ...


4

As an Information Architect I'd tell you users are there for the content and stay for the content, not the ads. They accept that ads pay for the sites they use, but dislike being forcibly interrupted or distracted during their use of a site. The ad industry has resorted to larger and more shouty adverts, like those that @Chrys refers to in his answer, ...


3

If you can provide a unique service like the websites you listed above, and it begins to receive traffic you should expect to be able to monetize the site. But the overall content on these sites is the service and content they offer. The advertisements are not the main focus.


3

It would be just counted as a single ad view, no doubt the CPM rates would be higher for such ads. You will be paid according to the CPM rate as per my knowledge if the user hasn't clicked on those ads.


3

You are looking to do "Multivariate Testing" where you test more than just two variables. Here is a guide to walk you through setting up Google Adsense tests using Google Website Optimizer and Google Analytics. Here is a summary of the steps involved from the linked article: Create Google Analytics and Website Optimizer accounts if you don't already ...


3

Ad clicks are definitely not equal in value. There are so many variables that can effect the cost-per-click (CPC). Google answers why AdWords users get charged lower then their maximum CPC bids here. The other main thing to consider is that Google uses a wide range of advertisers, so different ads will pay/cost different amounts.


3

Same happened to me, my research took me to BuySellAds, I've seen great sites that use their system, take a look at the ads of Iconfinder. The Good: BuySellAds is slightly different than adsense, I like it because the advertiser buys a spot on your site; they also support CPM based ads, etc. The Bad: they take a big cut IMAO. Also I think you should try ...


2

See if this helps How much to earn with AdSense, I think each ad should work either by clicks or ad views, I'm not sure if they can affect each other. I don't use AdSense so probably I can't give you the best answer.


2

My experience is Google Ad's perform better because of the better related advertisers in their network. That said you can't make any assumptions like this or take peoples opinions. Because your visitors are not their visitors. The ad's showing up are likely not the same so the only way to know for sure is test this yourself. Put Google Ad's on a page with ...


2

Yes. The Google Custom Search Engine that you can create for your own site can be made to search the web in general (in fact, I think it's the default option). However I believe Mozilla has a special deal with Google to use their search (which actually sends the user direct to Google, not to a proxy site). It's unlikely you would be able to do any similar ...


2

It really depends on what the cause/person is. I've seen a donate widget raise about $2000 in a week, but the cause was very specific and the word was spread with twitter as well. (It was for a guy that organized an event and got some stuff stolen) The donate thing was only on for a limited time though. So yes, donate buttons can work, but in most cases ...


2

This isn't evidence either way, but Flattr is an interesting new service focused on making donations easy/more common.


2

It would be interesting to see what mobile devices are being used, and out of these devices what ones are clicking on the ad words. I say this because a website displayed on an iPad or PlayBook wouldn't and work a lot better compared to a site displayed on an iPhone or HTC Desire (for example). Personally, when I look at sites on my PlayBook, I tend to use ...


2

I disagree with my friend mickburkejnr: I would build a simple mobile version to one specific mobile (say iPhone) and use the "user-agent" to decide if to redirect the user to that version. Then, I would run A/B testing to check the efficiency of the mobile version website - if it generates more revenue, I would go on and continue developing mobile-version ...


1

You say that most of your revenue is from mobile visitors. How does the Revenue Per Thousand compare? The revenue change may depend on the type of site. My GayBarMaps.com site was originally built for browsers but as more and more visitors were using it on a mobile device, I created mobile versions. Although it still gets the same visitor traffic, I noticed ...


1

I know that the lipsum website carried a "advertise here" banner for a good 9 months before someone took an add out on there. I would say that any income you generate would be small. But, it's something!


1

I think it depends entirely on how much you emphasize the "Donation." From what I've seen a passive "Donate" button with no emphasis, and no regular mentions of it, say on home and landing pages, or in blog posts or news items, and they don't get particular attention, and thus not much money. About 10 years ago I put a donate button on my site at ...


1

It works for Steve Pavlina: http://www.stevepavlina.com/


1

Websites that are targeted towards developers/programmers tend to have very low click thru rates for advertisements. You may want to consider selling listings for developers to advertise their services particularly for that framework. You could also sell space for job listings or for developers looking to be hired. Content drives traffic so more tutorials ...


1

Howabout an App Store type model? You provide all the facilities for developers to sell their plugins online, where you take a cut of the transaction. Since developers are your likely audience, think about the types of companies who would want to market to developers. Perhaps you could partner with software companies offering commercial IDE software, or ...


1

I'd venture, that No, unless you are really, really lucky (or guru) and have some other business running on the side. Especially during this year as economy is in a slump... Few references, didn't find any good statistics, but food for thought: http://www.copyblogger.com/no-money-blogging/ But then again, the whole microfinancing business seems to be ...


1

No. Google doesn't mind if you publish adv on one or more websites. However, on average you could see a decline in earnings adding more website as well as you could see a growth. The earnings are driven by what Google does and that is Google shows adv based on the content of your website and some info extracted by visitors. So, the money you can earn with a ...


1

AdSense does allow custom channels but they can't be set on the ads by the website. The only way to change the channels is through the AdSense website. It is possible to duplicate all your ads in the AdSense interface. Add the "TestGroupA" channel to the originals and add the "TestGroupB" channel to the new ones. Then your server could choose which ad ...


1

It is possible (altough I'm not sure it's a good idea). You need to be careful, though - the tracker created by gtm is a named tracker (with an arbitrarly named tracker that starts with gtm..). The tracker in your ecommerce conversion page is probably the default tracker (named t0) and will start a new session, even if it tracks to the same property. So in ...


1

If ad revenue used to work, but isn't anymore, and you don't want to charge visitors an access fee, then the next most typical model is to sell the user data to someone interested in your user's demographics. But that would assume that you have some (probably somewhat private) information about your users. Other ways that are less tested, but possible ...


1

Maybe you are missing something big time, but you need to get us some insights about it. You need to look for paid posts, some advertisers and similar to get more revenue from that blog. That's up to you and your negotiating techniques. Bigger money lies in that kind of approach then in adsense. Adsense gives you money if someone clicks on the advertising. ...



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