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19

Meta tags are used for many different purposes (such as Dublin Core, ICBM, Open Graph Protocol, Powder) and generally have some specific uses that are important to some sites. For SEO purposes and usability, you don't really need any metadata other than title, content-type, and description in your head section. As general advice, only implement a meta tag ...


11

Content-language is going away soon (note the big red "obsolete"), and I'm not sure language was ever official. The W3C recommends this instead: <html lang="en"> The lang attribute works with most tags (except <script />, <br />, <frame />, etc), so you can mix, match, and cascade: <p>This is English, since the html tag ...


11

I would say that "-" is better for users. The minus/dash is a "regular" character they are more likely to have come across and know the location of the key. Stack Exchange uses the "-" to separate the prepended tags from the actual title. This question is: seo - Which symbol should I use in Meta Title: “|” or “-”? - Stack Exchange. The Guardian uses ...


10

You should use separate meta tags for each page of your site and the content of these tags should reflect the page content rather than the site theme. For the record you are only going to get so far with Meta tags. By far the most important thing to consider is the text within your title tag. The Meta description tag can be useful and will be used by ...


8

It makes no difference to SEO. Just remember to put your keyword at the beginning of the title and the branding at the end. Search engines always place more importance at the beginning of a text block and you should always rank for your branded terms. Check out this resource of best practice for writing meta titles: http://www.seomoz.org/learn-seo/title-tag ...


8

Chrome and Safari send an X-Purpose: preview HTTP header when pre-fetching/rendering web content. [Source] Firefox sends a similar header called X-moz: prefetch. [Source] To block pre-fetching, you could return a 404 response when such headers are detected, as suggested by Peter Freitag in this blog post. He recommends adding these lines to .htaccess to ...


7

Since meta tags have no influence on your page's rankings, but can be used in a page's listing in the search results, I would make sure the description tag is written like a sales piece. It can be the deciding factor for users when deciding which search result to click on. The keywords tag is obsolete so I wouldn't worry about the order of the keywords in ...


7

Wikipedia's article on the Meta Element covers all of the "standard" ones. There can be an unlimited number of values for this since anyone can make up their own meta tag to suit their purposes so you won't find an exhaustive list anywhere.


7

New sites often do drop in rank Sadly the chances are that Google is repositioning to where it believes you should be, most often new sites and pages get temporary boosts to allow them to catch on so to speak. I've seen what your experiencing hundreds of times and can assure you what your seeing is most likely out of your control until your site becomes ...


6

Eprints tags are used in the EPrints academic repository software. BE Press tags are used in The Berkley Electronic Press SelectedWorks product. Neither offers documentation on their proprietary meta tags that I could find. You can, however, view the source of any HTML page generated by an Eprints or SelectedWorks server to see their metadata tags in use. ...


6

You can find the full answer here: http://www.w3.org/TR/xhtml-media-types/#intro. However in brief, application/xhtml+xml is for XHTML. That document recommends using HTML 4.01, but I recommend using HTML 5 since there is widespread support for it now. The content type for HTML 5 is <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> ...


6

Separate your keywords with a comma. Spaces are fine.


6

For my paginated results, what I did was dynamically add page numbers and a result index. For example: <meta name="description" content="Page 3 of 11, nike shoes 30 to 40 out of 300. Buy good quality nike shoes blah blah"> In the above example, page 3 of 11 and pages 30 to 40 out of 300 would dynamically be generated using PHP or similar. This is ...


6

There are no tangible benefits from using the hreflang attribute, beyond special usage like the one described by Google. It is declarative markup and does not cause any action or affect rendering, unless you make it to. The HTML5 LC explicitly warns: “It is purely advisory. [...] User agents must not consider this attribute authoritative — upon fetching the ...


5

I wouldn't so much call it "URL rewriting" so much as "having a sane URL schema". There is a good and bad place for everything. In the example you give, you are absolutely correct; you have an unordered set of 'parameters' as it were, and the key=value&key2=value2&... syntax is excellent for that. However with the date example you give, there is a ...


5

Why do you want to put the © symbol in a meta tag that already has the attribute name="copyright"?


5

There are a couple of things to take into account: There is no issue with using the same phrase/sentence in your title and H1 tags. It just doubles up the SEO values you are trying to push. You can sometimes do a better SEO job by making them different but it depends on the situation. As for Meta Keywords and Meta Description, John Conde is right on. ...


5

I wouldn't worry about using the meta title tag. It almost certainly has no SEO value since it is redundant with the true <title> tag but unlike the <title> it has no effect on the page's content or browser display so it is ripe for abuse and serves no actual purpose content wise. (FYI, that's also why the keyword and description meta tags have ...


5

The second one is the preferred way. http://www.w3.org/TR/html5/semantics.html The first one is "non-conforming". I couldn't find an exact definition of what that means, but I think it means, "it may work, but you can't rely on it". They both use the format defined in BCP47, which uses a dash, not an underscore.


5

All methods should be left in place for Google verification. Removing them will unverify your site. It isn't brought up on the main verification info page, but tacked on to the end of all the detail pages for the methods(meta, HTML, DNS, GAnalytics), eg: Don't delete the tag from the page, as this will cause your site to become unverified. I don't ...


5

The question is "What value does it add to my website?" In the world of trucking, we have a term, payload. Payload brings in a return for carrying it, the rest is non-paying and therefore a fuel expense. Excess meta tags that aren't being used by anyone just add to the load time, eat clock cycles, disk space and transmission packets. Meta tags are only ...


5

I believe Google's primary goal when analysing rel=prev and rel=next link elements is to (usually) return the first page of a series in the SERPs, and to avoid returning multiple results from the same series of paginated pages. It should be noted that: rel=”prev” and rel=”next” act as hints to Google, not absolute directives. And... When ...


5

Meta Keywords are useless for SEO, and random meta keywords are useless for everything!!! Read wikipedia: in September 2009 Matt Cutts of Google announced that they are no longer taking keywords into account whatsoever... In Oct 2009...Yahoo!'s Senior Director...states that "...What changed with Yahoo's ranking algorithms is that while we still ...


5

FYI, meta tags have no effects on rankings so no meta tags is the same as empty meta tags is the same as full meta tags. Having said that, empty meta tags are the same as no meta tags. Either way you are not providing search engines or any other crawler any information normally provided in those tags. If I had to choose one or the other I would simply omit ...


5

The default behaviour of robots if there is no robots.txt and robots meta tag is to follow links on the page and index it. That's why <meta name="robots" content="index, follow" /> is not necessary if you want the default behaviour of robots for your page.


5

Character references like &#x0417; have been part of HTML for a long, long time, and they are frequently used for various reasons. Google is known to support them (as you say), and it would be very odd for it to drop the support. So from the SEO point of view, there is no need to get rid of such references. The main problem with character references is ...



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