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Here's the Google Conversion University playlist on youtube. It has a wide range of videos with an intro to Google Analytics and info on using the data to make good decisions. http://www.youtube.com/view_play_list?p=7A545E796C2CFA72 You may also want to check out http://www.kaushik.net/avinash/
I know O'Reilly has a book about this. http://shop.oreilly.com/product/0636920020424.do Also, there is a ton of good info on SeoMoz about these kinds of topics. I'll say this though. We are in the middle of the redesign of our site. I told the designer to not worry about ads or social media. I don't regret it. Design for the user first, add the social ...
Here's the wiki of serverfault.com The howto's htaccess official guide The official mod_rewrite guide Two hints to help you doing the job faster: Please try to use the RewriteLog directive: it helps you to track down problems: # Trace: # (!) file gets big quickly, remove in prod environments: RewriteLog "/web/logs/mywebsite.rewrite.log" ...
You may wish to consider a code snippet collection sharing service such as Smipple, Code Barrel, or CodePad Projects. They're designed for teams to share code/markup; some (e.g. Code Barrel) allow you to tag snippets, which may help your team organise them by UI element.
The Social Media for Dummies book sounds very appropriate for your situation. I found the first section on developing a higher-level strategy to be the most interesting part, but you should find the practical step-by-step guides in the rest of the book very useful. However, I think I agree with @bikedorkseattle that you should leave social integration ...
WebPage vs. Article Article would contain data about the actual (main) content, while WebPage would contain data about the whole page and everything on it (e.g., the site navigation/footer etc.). So it’s not necessarily either-or; it’s not uncommon to use both: <body itemscope itemtype="http://schema.org/WebPage"> <article itemscope ...
How about the official documentation ? Next to that, this guide may be a good introduction.
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