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They can do SEO without these tools but for doing it perfectly they need the access to Google Search Console and Google Analytics. For example, Using Google Search Console They can get notified about your site’s issues/penalties The ‘Search Analytics’ (search queries) report details a list of keywords a website ranks for and the number of impressions and ...


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I finally found a solution to this which was to go back to good old fashioned Excel. I exported the pageview data from analytics as a spreadsheet and used this to do a lookup using my list of URLs. Worked a treat, so hope this helps anyone else with this problem.


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All responsible SEO and digital marketing companies sign and send across a non-disclosure agreement to their clients. Ask them for one, if they don't use them then question why they don't.


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Yes you need to give an SEO company access to your stats in order for them to track/validate historicals and fresh changes. However, it sounds like you should be working with a different SEO company. Just because they ranked your competition does not mean that 100+ other companies couldn't do the same or better, for the same or cheaper. This would be the ...


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The SEO company can still effectively do their job without access to Google Search Console, but you are tying both hands behind their back. That said, if you don't trust them enough to give them access to your data, perhaps you're better off with a different firm.


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If you want the SEO company to do their work properly, you should give them full access to the metrics. I'm understanding your concerns about shering the data, but everything is about trust, right? Also don't think your keywords are so hidden. In a professional SEO tools, you can check in which keywords some domain is ranking. I'll tell you why the SEO ...


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Yes, of course. You can setup a custom dimension depending on tag parameter in URL. How it could be coded? Getting value of tag param and sending to analytics function visitor(key_str) { if(window.location.search) { var query = window.location.search.substr(1); ga('send', 'pageview', { 'audience': query }); }} Remember that custom dimension need to be ...


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Yes, you are missing out on a lot. Even though you can get a lot from both server logs and Google Search Console, you can get a more detailed picutre when utilizing all of them. There are times where analytics may not be needed. They both have their benefits and shortfalls as you see below. Log Analytics Server logs captures a gigantic amount of data that ...


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They can find almost everything without your permission, every seo can do it for you and your competitors at the same time anytime. A seo professional can look at all those things without even you knowing about it. So they can find out everything about your site. And they don't have to ask you for permission because checking out the code your site sends to ...


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You should disable google analytics for that Page Only putting the following code before the Google Analytics Tracking Code in the <head> section <script> if(window.location.href==='http://www.example.com/example-page/'){ window['ga-disable-UA-XXXXXX-X'] = true; } </script> Where UA-XXXXXX-X is your website Google Analytics tracking ...


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Create a new view with a filter applied. You should, as a best practice, have three core views: a "Raw" view, where there are no filters applied at all. I typically replicate all goals in this view as well. a "Test" view to try out new filters and goals, etc. With this test view you can create a filter to filter out the unwanted URL. a "Master" view for ...


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I would argue it is essential for a company tasked with SEO work to be able to access Google Webmaster Tools and similar tools at least in a read-only capacity in order to review the website's performance and address issues raised, therefore I would suggest you carefully choose an SEO company that does not also work for your direct competitors to ensure ...


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Just place the code in the head section to the master/main template (try Home page → Page properties → Metadata → HTML for <head>))


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You can check the full path of your goals in the User Flow report (however it's in reverse - from the landing page to the conversion). Use the "Converters" segment to refine your report.


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Returning users and multi sessions are close by definition but they are not the same. It's hard to be explained (for me of course), but the idea is: you visit a website - you are new visitor. You visit the same site again 15 minutes later (a session duration is 30 mins by default) - you are returning visitor and you are not a multi-session user yet. The ...


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I would say yes. An effective SEO firm can do a perfectly fine job without these tools. However, there is a goldmine of information that can also help using the Google products. Many of the best SEO tools tie into the Google products for a reason. I would be more concerned that they even said anything to you about your competitor at all even if it was only ...


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I solved it. It seemed to be a combination of things bad code - there were 2 instances of what I wanted to track displaying on the page but 3 in the code and I didn't spot it.[Bad code in this case being synonymous with poor user skill base ;] 2 GA scripts on the same page Working with the wrong UA account On the upside I know a LOT more about GA ...


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You can view geographic data for your adwords traffic by navigating or filtering to google / cpc (source / medium) and adding a secondary dimension for country, continent etc. Hope this helps. Tom



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