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When Google doesn't have enough information about a particular keyword, they estimate the quality score for it based on other factors including the quality score you have established for other keywords. This ends up being a kind of quality score for your entire account. Their quality score help page makes some reference to this pratice: To determine ...


I've had this problem myself. The only solution appears to be to create a separate Google account. Google does have the AdWords My Client Center that can be used to manage multiple AdWords accounts, but you can only sign up for it if you don't already have an AdWords account. I use my browser's private browsing features to sign into the separate ...

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