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Like Google, Facebook adjusts its ad prices on a "quality score" that includes click through rate as a major factor. Here is a site that explains it: The click-through rate in itself is another factor that has impact on the Facebook ad prices. The higher CTR you can achieve, the greater chance you have of winning auctions. In an auction, Facebook’s ...


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If you are worried about the divs and spans, they can be removed. I would recommend passing the html through a tool like pandoc. Pandoc is a command line file converter, once you have the pdf, you can use the pandoc converter to convert the html into markdown and then back into html. This should remove all unnecessary tags and clean up the markup ...


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I'm not going to say "go for it" since I have not used that specific library -- so I will let you infer instead :) We use DOMpdf for a similar reason (renders a simple product view) and Google indexes it fine. We don't opt for the forced download option, instead it's just displayed via built in viewer, and users can choose to save it. Like pdf2HTMLEx, the ...



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