New answers tagged analytics
Google Analytics (at this time) doesn't come close to some of the more advanced features you get with a paid service. However, you could look into using a custom variable (custom dimension in Universal Analytics) to provide additional information. So, for instance: If a visitors visits a product with a video, then set custom variable/custom dimension. ...
The easiest way to track scroll depth in Google Analytics is with this plugin. It tracks 25, 50, 75, and 100% scroll points out of the box. Disclosure: I'm the author of it :)
It is very common for advertisements to be directed through a tracking redirect. Let me give a fictional example. There could be three sites involved: news-site -- shows your advertisements ad-tracker -- tracks clicks on the ads my-site -- landing page When an ad is clicked on "news-site", the user is taken to "ad-tracker" which records the click and ...
opt_value should actually be an integer not a string. Although other char limit answers apply to the string values. e.g. action, opt_label.
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