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I've never advertised on Yandex before, but the way that describe ad matching there sounds exactly like how Google Adwords works. So I would say that it is pretty normal. You can get around these problems by specifying a "match type" for every keyword you bid on. So when you bid on site you want it to be "exact match" so that it doesn't trigger ads when ...


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Your question is google-adsense tagged, so the first what you will probably want to try are "AdSense Experiments". https://support.google.com/adsense/answer/4599562?hl=en Here are some examples of the types of experiments that you can run: Compare the performance of text-only ad units to ad units that have both text and display enabled ...


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Probably AB testing AB test your pages by showing different ads to different groups of users, record and track the best variations to optimize your CTAs


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I believe what you are looking for is http://www.revive-adserver.com/ This is a fork off the old OpenX code base before it was sold. It can section your website off into different sell-able regions and the like. This will be the best starting point for what you are looking to do.


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I ran a test using http://www.cachedpages.com/ on a blog using ad sense. The Google cached page does not load ads. In this case, the answer to your question would be no. However, I ran the same test with another site using a different ad network, and the ads were loaded. So in this case, the answer to your question is yes. Conclusion: it depends of the ad ...



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