A URL, or Uniform Resource Locator, is an address for a file or resource that specifies where that resource is, and how to go about retrieving it.

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68
votes
7answers
14k views

How should I structure my URLs for both SEO and localization?

When I set up a site in multiple languages, how should I set up my URLs for search engines and usability? Let's say my site is www.example.com, and I'm translating into French and Spanish. What is ...
13
votes
3answers
2k views

Well structured URLs vs. URLs optimized for SEO

Let’s take an example of a movie site. So a well structured set of URLs for this site can be: Movie page - example.com/movies/the-matrix Review for movie - example.com/movies/the-matrix/reviews ...
11
votes
3answers
1k views

What is the best file extension for an SEO friendly URL?

I'm working for a website to convert the website URL to an SEO friendly URL. I plan to use this: example.com/category-name/pageid-123-page-name I looked at some similarly categorized, highly ranked ...
96
votes
10answers
4k views

URLs: Should I use hyphens, underscores or plus symbols?

Which is better for search engines? example.com/my_cool_page.html example.com/my-cool-page.html example.com/my+cool+page.html
3
votes
1answer
601 views

To change URL to user friendly URL

I'm refactoring my ASP.net application from ASP.net 3.5 to 4.0. Also I'm changing the URLs to user friendly URLs /product.aspx?id=100 to /product-name/100. All my pages are indexed by search engines ...
22
votes
7answers
7k views

Should I use a file extension or not?

I've always wondered about this and never found a good solution. But this question reminded me of it. When I have a URL on my website it can be displayed and accessed any of the following ways: ...
8
votes
2answers
6k views

Is a URL with a query string better or worse for SEO then one without one?

I want to know, is there a huge difference in terms of SEO between these URLs: mysite.com/ontario/toronto/listings or mysite.com/listings.php?p=ontario&c=toronto Will one URL rank ...
19
votes
4answers
16k views

Are keywords in URLs good SEO or needlessly redundant?

A coworker and I are locked in a debate over the value of SEO keywords in the URL of a page. She wants to change all the filenames of the HTML pages of a fencing company so they look like ...
7
votes
3answers
403 views

Why treat these as URLs with different path capitalization and trailing slash as different?

These are all strictly different urls: http://www.example.com/page http://www.example.com/pAge http://www.example.com/page/ http://www.example.com/paGE/ I get that it conforms to the strict ISO ...
5
votes
4answers
239 views

SEO and URL Shorteners

When you have a link from lets say twitter that is t.co/foo that links back to your website how does that effect SEO and how do the major search engines handle Shortened URLs?
4
votes
3answers
644 views

Title of the page in search results and title of google's cached version are different. Why?

Check this: http://www.google.com/search?q=site:gunlawsbystate.com+kansas+gun+laws The title of the first result is "Kansas Gun Laws - Gun Laws By State". Although, on the page google has cached the ...
12
votes
4answers
766 views

What is good URI design?

How should a good URI be designed? What are the factors to consider? What are the pros and cons of the variants? Factors that makes up a good URI Stability over time Short Give the user an idea ...
10
votes
1answer
2k views

Canonical URL for a home page and trailing slashes

My home page could be potentially linked as: http://example.com http://example.com/ http://example.com/?ref=1 http://example.com/index.html http://example.com/index.html?ref=2 (the same page is ...
7
votes
3answers
548 views

Squeezing all the SEO out of a URL as possible

I am working on an ecommerce site, I told our SEO consultant that I plan to make the URL scheme: /products/<id>/<name>. This is similar to Stackoverflow's URLs which are ...
35
votes
4answers
10k views

Does it make a difference if your URL path ends in a trailing slash or not?

Does it make any difference to SEO ratings what-so-ever if your url has a trailing slash: http://www.example.com/some/slug/paths/ as opposed to one that does not: ...
30
votes
4answers
32k views

What does the double slash mean in URLs?

What does double slashes often found in URL's mean exactly? For example: http://www.example.com/A/B//C/ Please note that I'm not referring to the beginning right after http:.
11
votes
2answers
2k views

SEO : urls : best place for the id

I would like to know what's the best location for an id in a SEO optimized URL: http://www.site.com/id/slug-title http://www.site.com/slug-title-id What do you think ?
6
votes
3answers
28k views

How to remove trailing slashes from URL with .htaccess?

The situation Across the entire domain, we'd like the URLs to hide file extensions and remove trailing slashes, independent of the domain name itself (as in, works on any domain). Sample of our ...
18
votes
3answers
4k views

What does WWW do?

To be clear: I am not asking whether or not I should use www in my url, or what the pros and cons are, that topic is well covered. I also wasn't sure if this was a Stack Overflow, Server Fault, or ...
24
votes
5answers
1k views

Why is it preferable to use paths with slashes instead of query-string variables in a web page URL?

Why is it preferable to use paths with slashes instead of query-string variables in a web page URL?
66
votes
8answers
4k views

Should I include “www” in my canonical URLs? What are the pros and cons?

What are the pros and cons of having http://www.example.com/ vs http://example.com/? For example a problem I'm aware of is that if I use a domain without www I can't set a cookie for the current ...
10
votes
3answers
4k views

What should filenames and URLs of images contain for SEO benefit?

We know that good site architecture usually looks like this: example-company.com/ example-company.com/about/ example-company.com/contact/ example-company.com/products/ ...
6
votes
4answers
6k views

Hide a Subdomain from Google/Search Engine SEO Result?

I have a subomain which I do not want to be listed in any search engine result. Let say I have: http://www.example.com http://child.example.com How can I hide all URLs of child.example.com domain ...
9
votes
1answer
5k views

Is trailing slash automagically added on click of home page URL in browser?

I am asking this because whenever I hover over a link to a home page (e.g. http://www.example.com), I notice that a trailing slash is always added (as observed on the status bar of the browser) ...
4
votes
2answers
2k views

How to handle URLs that differ in case-sensitivity and show same content

For to the following URLs: http://mydomain.com/page http://mydomain.com/Page I'm showing the same content. Can this hurt SEO? I understand that theoretically it can, but does Google really ...
3
votes
2answers
435 views

SEO: best way to deal with short lifetime URLs?

I am currently in the process of redesigning a job advert site and am trying to put a lot more effort into my SEO. My question is how should I deal with the URLs that point to job adverts when the ...
10
votes
4answers
784 views

What is the difference between a homepage link with or without a trailing slash?

What is the difference between these two URLs: http://example.com/ http://example.com Should we always add the final / or avoid it? Does it make a difference?
4
votes
3answers
631 views

Good Practice for Formatting SEO-Friendly URLs?

Does anybody know what the best SEO practice and most effective format for URLs is currently? All lowercase or mixed case? Example: http://www.mysite.com/What-is-My-Site/ OR ...
15
votes
3answers
2k views

Should my URLs be lowercase?

According to this blog ("Understanding SEO Friendly URL Syntax Practices") I should change http://example.com/Hello-Dolly To http://example.com/hello-dolly The reasons given are: ...
6
votes
4answers
1k views

Are shorter URLS better for SEO?

Many people shorten their URLs. But as per my understanding it creates overhead of extra redirection, other can not guess about the target article with their url, and it should be less friendly for ...
38
votes
3answers
6k views

How can URLs have a dot . at the end, e.g. www.bla.de.?

I never believed URLs could have a period at the end, as in www.google.de. (which obvious is not working). However, www.youtu.be. is working perfectly well. How did they manage that?
44
votes
9answers
14k views

Why are URLs case-sensitive?

My question: When URLs were first designed, why was case-sensitivity made a feature? I ask this because it seems to me (i.e., a layperson) that case-insensitivity would be preferred to prevent ...
8
votes
3answers
16k views

Which special characters are safe to use in url?

Which special characters are safe to use in url?
6
votes
2answers
542 views

For SEO, should the path portion of the URL be localized?

I have a site that have localized content. I would like to know if it's really important to also translate the URL paths to access the content. For example: Today, I'm handling the URLS like these: ...
11
votes
2answers
1k views

URL paths and their effect on SEO

We are developing a website where there will be two distinct types of content: galleries and photos. It makes little sense to use URL paths like /gallery/photo as some photos can appear in more than ...
10
votes
5answers
303 views

Which of these 3 URL-Rewritings are better SEO friendly URLs?

Imagine my current flat-file no-CMS website with an URL like http://example.com/en/tomato. This is of course very unsexy and could be anything really from tomato soup, tomato the music band, tomato ...
7
votes
5answers
3k views

Benefit of date in URL segments

I was curious about the date in URL segments, is there any SEO point of benefit? For example the following URLs: ...
6
votes
1answer
400 views

URL path structure for a website with several directories

I am making a website with several directories that will have a high amount of content. For now I have separated the URLs into categories so that they’re like this: www.example.com/student/ ...
6
votes
2answers
5k views

Friendly URLs: is there a max length for search engines?

People from stackoverflow have been working closely with google team to help them make the panda algorithm more efficient, so I guess they've learned a lot from the google team. Thus they may have ...
5
votes
6answers
764 views

Do keyword-based filenames and URLs really matter?

We've developed a dynamic web application which uses URLs such as product.cfm?id=42 but our marketing team says we should use search friendly URLs and put our keywords into the URLs (so it would be ...
4
votes
2answers
190 views

Do directory names and URL's paths make a difference for SEO?

Using a very simple example with cars, this seems to make more sense: site.com/cars/audi/convertibles/red/ But since a person is likely to search for red convertible or red audi convertible, would ...
4
votes
3answers
393 views

Is placing one or two keywords in the URLs still good for SEO?

My urls do not seem to have my main keywords in them. Is this bad for SEO? Should I include them? Of course I do not mean actually writing one keyword after each other, but have an organically / ...
4
votes
2answers
581 views

Understanding Ajax crawling of search site

I have a couple of questions about Ajax crawling of a website, which is kind of search engine itself. The base article explains the mechanism of making AJAX applications crawlable. All this stuff ...
3
votes
3answers
161 views

Can I legally get hold of a domain name for which I hold a trademark?

I currently have a classified ads domain in the .co.uk extension (say piggybank.co.uk). I am about to register the website and its name as a trademark. There's also a website with the same name in ...
2
votes
1answer
977 views

Does a unique ID and title in URL slug improve SEO?

Stackexchange post URLs have URLs like this: http://webmasters.stackexchange.com/questions/9848/squeezing-all-the-seo-out-of-a-url-as-possible Which is the format: ...
1
vote
3answers
2k views

Search Engine Friendly URLs with Query String

I have content that can be accessed from various ways. For example my content is reviews and I have three type of reviews: /customer-reviews/11/slug.html /third-party-reviews/11/slug.html ...
10
votes
1answer
587 views

Multi Language URLs

I'm building an online store that will be supported in 3 languages: English, Traditional Chinese, and Simplified Chinese. My question is whether or not it is a good idea to make language specific ...
4
votes
3answers
889 views

How to remove a fragment / hash URL from Google search results?

My old site used to write the URLs without !. Eg: www.example.com/#/products But it has been more than 6 months since I changed it to include ! in the URL like so: www.example.com/#!/products But ...
4
votes
1answer
644 views

How to set preferred URL in Bing Webmaster Tools

My site is www.example.com and Bing Webmaster Tools keeping telling me to submit a sitemap for example.com, so it is possible to stop Bing stop bothering me the example.com?
3
votes
2answers
2k views

Redirect URL ending with dot

I submitted my site's URL to my workplace's printed newsletter and when I get the printed version, they added a dot to the end of it. Some people will realize that the period is not a part of the URL ...