2
votes
2answers
47 views

Track traffic from Social Media in Google Analytics while using a URL shortening service

A company that does social media management for us (creates content, posts updates etc) uses a URL shortening service so they can give statistics in their dashboard about traffic from SM. They add a ...
15
votes
3answers
5k views

Is traffic coming from URL shorteners treated as direct?

Traffic coming form shortened URLs like bit.ly, do they show up in Google Analytics as direct or do they keep their real referrer? Ex.: if someone types in a bit.ly link it counts as direct, but if ...