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SEM & Adwords: How many click without a sale before i should pause a keyword

I wonder how many clicks I optimally should let pass through every new keyword I try in Adwords before I find out that it's not making a profit and it should be paused! It's actually four question. ...
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effect of page speed on ad revenue

I'm thinking of slowing my pageloads a bit, and want to know how much ad revenue will decrease due to the slowness. For ads on a revenue-per-impression (CPM) basis, I have to worry about decreased ...