Search Engine Optimization (SEO) is the process of improving the visibility of web content in search engines using an understanding of search engines' processes and algorithms. Also known as "natural" or "organic" search, it is distinct from paid web advertising.

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207
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22answers
41k views

What are the best ways to increase a site's position in Google?

What are the best ways to increase a site's position in Google?
50
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5answers
3k views

What are the most important things I need to do to encourage Google Sitelinks?

My website used to have sitelinks and now it doesn't. It's very possible that it's due to changing the website to a sidebar design instead of having an "interstitial" type landing page which limited ...
13
votes
4answers
2k views

Well structured URLs vs. URLs optimized for SEO

Let’s take an example of a movie site. So a well structured set of URLs for this site can be: Movie page - example.com/movies/the-matrix Review for movie - example.com/movies/the-matrix/reviews ...
70
votes
7answers
15k views

How should I structure my URLs for both SEO and localization?

When I set up a site in multiple languages, how should I set up my URLs for search engines and usability? Let's say my site is www.example.com, and I'm translating into French and Spanish. What is ...
49
votes
7answers
25k views

Will having multiple domains improve my seo?

Lets say I have a domain already, for example www.automobile4u.com (not mine), with a website fully running and all. The title of my "Website" says: <title>Used cars - buy and sell your used ...
11
votes
2answers
991 views

Title tag different from title appearing in Google?

I'm just wondering how it is possible that IGN.com has this in its title tag: "Video Games, Cheats, Walkthroughs, Game Trailers, Reviews, News, Previews & Videos at IGN" while on Google its ...
20
votes
3answers
6k views

Do subdomains help/hurt SEO?

If I have mysite.com, and blog.mysite.com, do search engines see those as 1 site or 2? Will using subdomains hurt SEO? I have some technical reasons why I can't use mysite.com/blog.
64
votes
5answers
19k views

How bad is it to use display: none in CSS?

I've heard many times that it's bad to use display: none for SEO reasons, as it could be an attempt to push in irrelevant popular keywords. A few questions: Is that still received wisdom? Does it ...
14
votes
5answers
1k views

How to diagnose a search engine ranking drop?

EDIT: Reworded & Cleaned Up to Ease Understanding There has been a significant drop (90%) in traffic from Google to one of my well-established sites (6+ years) in the last week. Searches show ...
11
votes
3answers
1k views

What is the best file extension for an SEO friendly URL?

I'm working for a website to convert the website URL to an SEO friendly URL. I plan to use this: example.com/category-name/pageid-123-page-name I looked at some similarly categorized, highly ranked ...
48
votes
9answers
3k views

Do meta keywords have any impact on ranking algorithms?

From what I have read, Google no longer uses meta keywords in it's ranking algorithm. Is it worth the effort to maintain meta keywords?
8
votes
2answers
1k views

Does Google use the Meta Description Tag for Description of Page?

When you do a Google search, there is typically a snippet of sample content from the page. I seem to recall that the Meta Tags can influence this choice of descriptive sentences. Is that correct(?) ...
8
votes
1answer
454 views

Why would a website with keyword stuffing rank higher than one without in google search results?

Like some other websites, I try to maintain a balance in keywords in comparison to other words. I ran tests of my (optimized) website as well as a (keyword stuffed) competitor website via this SEO ...
55
votes
3answers
4k views

How do I rename a domain and preserve PageRank?

As part of graduating from Area51 and becoming a full fledged site we sometimes change domain names from http://topic.stackexchange.com to http://example.com. Aside from the obvious 301 redirect rules ...
2
votes
1answer
5k views

Title in Google does not match <title> of document [duplicate]

One of my project's title tag doesn't appear to be getting crawled by Google properly. The title tag of the home page reads: <title>Grande Prairie Jobs | Job Board for Grande Prairie, Alberta ...
30
votes
5answers
1k views

Is it better to put hyphens in a domain name?

Both in terms of SEO and user friendliness, is it better to put hyphens in a multi-words domain name or not ? For example, is www.stackoverflow.com better than www.stack-overflow.com ?
26
votes
6answers
1k views

How can I increase the traffic to my site?

I don't want to do link exchanges or anything shady. I just want some legitimate ways that I can direct a little bit more traffic to my site. How do I do that?
17
votes
4answers
4k views

Does the Google spider render JavaScript?

Does the Google spider knows how to render JavaScript, or only HTML?
20
votes
5answers
12k views

Do we still need to avoid using frames and iframes for SEO?

I thought frame and iframe were bad for SEO, but today I was doing a search for "numismatica" on Google.it. The 3rd site is lemonete.com which is all made with frames. A competitor site (nummus.com) ...
12
votes
2answers
7k views

SEO preference for WWW or HTTP:// protocol redirection? Do www websites rank better than NON-www?

After having read various articles on this site about WWW or Non-WWW website setup, here, here and here, and after having setup a correct redirection rule in .Htaccess to at least eliminate duplicate ...
7
votes
3answers
492 views

My title tag doesn't appear to be getting crawled by Google properly [duplicate]

My title is: <title>School Management Software, College & University Management Software, Cloud ERP Software</title> However it's showing up like this in Google: Is there ...
96
votes
10answers
4k views

URLs: Should I use hyphens, underscores or plus symbols?

Which is better for search engines? example.com/my_cool_page.html example.com/my-cool-page.html example.com/my+cool+page.html
6
votes
2answers
687 views

How can I get search engines to crawl my site and see a localised view of my data?

(I hope I asked the question right..) Fake site Our site lists products for sale. eg : http://www.myWebSite.com/products/some-drink-we-love-to-guzzle Each product page has been translated into a ...
5
votes
2answers
6k views

How to SEO a Single-Page website

I am creating a new website for a client, and I think a single page website / layout will be pretty neat. There is not that much detailed content, it is a company that imports a lot of products from ...
8
votes
4answers
806 views

How to Remove URLs from Google Search Engine

I have used so many things like url removal request and deleted the pages etc., but still the errors are shown in my webmaster tools. How can I remove the urls completely from Google?
125
votes
2answers
18k views

Does the order of keywords matter in a page title?

Stack Overflow has made a change to their page titles such that the most popular tag for a question appears at the start of the title. The change is being deployed across the network, so check out ...
22
votes
7answers
7k views

Should I use a file extension or not?

I've always wondered about this and never found a good solution. But this question reminded me of it. When I have a URL on my website it can be displayed and accessed any of the following ways: ...
24
votes
4answers
11k views

How can I prevent Google mistakenly offering to translate a page?

Several of my site's pages are appearing in search results with [Translate this page] next to it. When I click that it takes me to Google Translate and translates my page "from Catalan to English". ...
8
votes
2answers
7k views

Is a URL with a query string better or worse for SEO then one without one?

I want to know, is there a huge difference in terms of SEO between these URLs: mysite.com/ontario/toronto/listings or mysite.com/listings.php?p=ontario&c=toronto Will one URL rank ...
8
votes
1answer
446 views

How to effectively close a page?

Before asking my question, I'll use an example to clarify the idea. Say that a company used to sell horses and then they turn into a sheeps business. While some of the old pages can be mapped to the ...
2
votes
2answers
1k views

SEO for pages that load from database

I have a very stupid question. I developed a website that has only one page at the public html directory(index.php). all content are dynamically loaded as different pages. How can i SEO my pages ...
30
votes
6answers
1k views

SEO: How to Separate Fact from Fiction?

I am interested in learning about SEO, as many of you may already know. I am by far not a pro, but would love to learn. I currently own a number of domains etc that I am playing around with content ...
19
votes
4answers
16k views

Are keywords in URLs good SEO or needlessly redundant?

A coworker and I are locked in a debate over the value of SEO keywords in the URL of a page. She wants to change all the filenames of the HTML pages of a fencing company so they look like residential-...
27
votes
3answers
1k views

What are the SEO rules for HTML 5?

What are the rules of engagement with respect to SEO in HTML 5? Examples of things we have been mulling over with no conclusion: Are you penalised for not using <head> and <body> tags? ...
22
votes
6answers
3k views

How do StackOverflow questions appear in Google search results so quickly?

How is it that questions posted to the Stack Overflow show up as #1 in Google search results just minutes after being submitted? What SEO practices are being used to generate this sort of up-to-the-...
25
votes
10answers
9k views

SEO regarding using multiple <h1> tag?

Is is true <h1> tag should not have more than 1 on every page for SEO? Every pages on the header, it includes and <h1> tag. Website Name which show an image from logo class, like this: &...
3
votes
2answers
315 views

SEO on Single Page Website and Content keywords

I notice this is a popular topic throughout stack exchange in regards to single page websites and SEO. I have decided to go with a single page website for multiple reasons based on the user experience ...
4
votes
2answers
881 views

Effect on Google rankings if my site is down?

What happens to my Google rankings when my site goes down for a short or long period of time?
10
votes
3answers
288 views

Local SEO Strategies

What are your strategies for local SEO? For example, if you had a web design company in Lincoln, Nebraska, what would you do for your website from an SEO perspective?
8
votes
2answers
820 views

Does server location or TLD affects SEO

I have heard(read) SEO experts who claims that you server position will affect your SEO. In the latest example it was about an international site targeting the Russian market so: Does the server ...
12
votes
4answers
1k views

ecommerce item deleted by user, 301 redirect to HOME PAGE or 404 not found?

I know this question is someway similar to this one where they recommend using 404, but after reading this other one where they suggest to use 301 when changing site URLs (in the specific case was due ...
11
votes
1answer
2k views

Canonical URL for a home page and trailing slashes

My home page could be potentially linked as: http://example.com http://example.com/ http://example.com/?ref=1 http://example.com/index.html http://example.com/index.html?ref=2 (the same page is ...
2
votes
1answer
269 views

Improve Google ranking for general vs. specific keywords

If a keyword phrase contains another keyword phrase (eg. "one two three four five" → "one two three"), does improving SERP ranking for the shorter phrase "one two three" (using backlinks) ...
7
votes
2answers
4k views

Google doesn't seem to update the description or title of my homepage

Before we launched our website, we had set up a "coming soon" page and google picked up the title and description from its contents. So the description in the search results said, "Coming soon! Visit ...
35
votes
4answers
11k views

Does it make a difference if your URL path ends in a trailing slash or not?

Does it make any difference to SEO ratings what-so-ever if your url has a trailing slash: http://www.example.com/some/slug/paths/ as opposed to one that does not: http://www.example.com/some/slug/...
28
votes
2answers
856 views

How to use rel='canonical' properly

I have 3 URLS that serve the same data: www.example.com/product/foo www.example.com/product/foo?id=1 www.example.com?product=foo For Google's sake I want the URL www.example.com/product/foo to be ...
14
votes
3answers
2k views

How do I get Google to show links to my site hierarchy in search results?

I have recently noticed that for some websites, Google is linking to different locations in the site hierarchy instead of just the destination page URL. For instance, searching for "Malibu Rum Drink ...
15
votes
1answer
2k views

How good is it for SEO if you have a widget that lives on other sites?

I made a widget that would ideally live on other sites. Here is an example: http://www.comehike.com/outdoors/widget.php?type=hike&hike_id=108&width=500&height=500 I guess since the ...
25
votes
4answers
4k views

Is using only HTTPS bad in a SEO perspective?

I would like to set up a new business site. I plan to direct www.example.com to example.com and only use that domain. My plan is also to only use HTTPS and not HTTP. Does this affect the SEO for the ...
3
votes
1answer
603 views

To change URL to user friendly URL

I'm refactoring my ASP.net application from ASP.net 3.5 to 4.0. Also I'm changing the URLs to user friendly URLs /product.aspx?id=100 to /product-name/100. All my pages are indexed by search engines ...