Search Engine Optimization (SEO) is the process of improving the visibility of web content in search engines using an understanding of search engines' processes and algorithms. Also known as "natural" or "organic" search, it is distinct from paid web advertising.

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Do dedicated IP addresses improve SEO?

I've googled that and I've found many opinions on this subject, and I'm not sure, if, dedicated IP addresses actually really improve SEO? Is it that different from shared IP address (of 50-100 other ...
5
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4answers
239 views

SEO and URL Shorteners

When you have a link from lets say twitter that is t.co/foo that links back to your website how does that effect SEO and how do the major search engines handle Shortened URLs?
4
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3answers
639 views

Title of the page in search results and title of google's cached version are different. Why?

Check this: http://www.google.com/search?q=site:gunlawsbystate.com+kansas+gun+laws The title of the first result is "Kansas Gun Laws - Gun Laws By State". Although, on the page google has cached the ...
4
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2answers
847 views

Effect on Google rankings if my site is down?

What happens to my Google rankings when my site goes down for a short or long period of time?
7
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4answers
4k views

How to get tens of millions of pages indexed by Google bot?

We are currently developing a site that currently has 8 million unique pages that will grow to about 20 million right away, and eventually to about 50 million or more. Before you criticize... Yes, it ...
7
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2answers
4k views

Google doesn't seem to update the description or title of my homepage

Before we launched our website, we had set up a "coming soon" page and google picked up the title and description from its contents. So the description in the search results said, "Coming soon! Visit ...
4
votes
1answer
279 views

Wikipedia's effect on Google SEO

I've been researching new SEO trends for a few weeks now and I see alot of community buzz about Wikipedia pages effects on Google. For example: When I do a search on Lowe's or Macy's in Google: I ...
79
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5answers
12k views

How do I transition to SSL without affecting PageRank?

Here at Stack Exchange we're working on moving all traffic to SSL. The reason we're not doing logged-in-users only is that one side of the login divide would suffer a redirect from Google every time. ...
26
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2answers
44k views

How do you get your Google+ profile displayed in the right hand sidebar of the Google search results page?

Does anyone know how to get your Google+ profile displayed in the right hand sidebar of the Google search results page? As in the screenshot below:
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3answers
2k views

Do search engines crawl PDFs and if so are there any rules to follow when making them

The website I am working on has a few hundred PDFs in it. I don't think I have ever seen any of them come back in a search but there are linked to directly from out site. They are also full of ...
10
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1answer
2k views

Canonical URL for a home page and trailing slashes

My home page could be potentially linked as: http://example.com http://example.com/ http://example.com/?ref=1 http://example.com/index.html http://example.com/index.html?ref=2 (the same page is ...
10
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3answers
5k views

Can I use <link> tags in the body of an HTML document?

Can I use <link> tags in the body of an HTML page? I tried to find the answer to this question, but found contradictory information. When adding Schema.org microdata markup to an HTML page, I ...
7
votes
3answers
546 views

Squeezing all the SEO out of a URL as possible

I am working on an ecommerce site, I told our SEO consultant that I plan to make the URL scheme: /products/<id>/<name>. This is similar to Stackoverflow's URLs which are ...
3
votes
3answers
282 views

SEO (or other) problems with a 404?

I am a member of a writing website called HubPages. We are each given a subdomain on which to write articles and are also given access to Google Webmaster Tools for our subdomain. Upon checking out ...
3
votes
3answers
330 views

Will AJAX-fetched material be invisible to search engines?

With the new method of doing things that I've put together, my page content is not actually on index.html or any of the other pages. Instead, it is in index.txt and merely fetched by AJAX. Is my ...
1
vote
4answers
194 views

Do 'Created By' links add values to my website?

I am developing several websites and I usually place a 'created by' link at the bottom next to copyright to promote my job. Is this a valuable link? Even if it comes from completely different sites ...
6
votes
4answers
1k views

Microdata vs RFDa

I am wondering whether to use Microdata or RFDa to mark information for search engines on my Webapplication. Google supports and has documentation for both. But i was not able to find a summary ...
0
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1answer
356 views

sitemap.xml for a website with forum

We have a website dedicated to our ActiveX and .NET components that has been working for more than 12 years. The site consists of 2 parts: the static part (product descriptions and articles) and the ...
35
votes
4answers
10k views

Does it make a difference if your URL path ends in a trailing slash or not?

Does it make any difference to SEO ratings what-so-ever if your url has a trailing slash: http://www.example.com/some/slug/paths/ as opposed to one that does not: ...
27
votes
3answers
10k views

Is the title attribute (not tag) important to SEO?

The title attribute is an HTML standard element available across most tags. e.g. <li><a title="Widgets listed by household function" href="/widgets/by-function.html">by ...
11
votes
2answers
2k views

SEO : urls : best place for the id

I would like to know what's the best location for an id in a SEO optimized URL: http://www.site.com/id/slug-title http://www.site.com/slug-title-id What do you think ?
11
votes
4answers
4k views

Is it true that Google will effectively penalise mobile-unfriendly sites from April 21, 2015?

I have heard that Google will boost mobile-friendly websites in search results. My website is not mobile-friendly. Will my website penalised in the Google search results if I have not made the ...
23
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5answers
1k views

Why is it preferable to use paths with slashes instead of query-string variables in a web page URL?

Why is it preferable to use paths with slashes instead of query-string variables in a web page URL?
12
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2answers
2k views

Do search engines index text contained in SVG elements?

Example: <svg><text>Hello World</text></svg>?
9
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4answers
2k views

How important is the domain name for SEO

Most people advice to buy a domain name that exactly matches your main business field. For example if you sell computers the best one will probably be computers.com but with millions(maybe billions) ...
7
votes
5answers
2k views

Absolute vs relative links

Our site's navigation links are currently in relative form: <a href="/section"> The SEO company I mentioned in my previous question recommends we change them to absolute links: <a ...
4
votes
2answers
110 views

Preserve search engine rankings while shifting to new domain name

We have to shift our web-site to a new domain due to some unavoidable circumstances. The portal has been up and running there since 2009. It has good index in various search engines and we are ...
2
votes
2answers
631 views

Want to redirect a domain to a new domain using 301 or 302?

Firstly, I want to redirect an old domain to a new domain, (old site to new site). The old site has good ranking on Google, now if I redirect the site, I want to retain this site on the Google ...
4
votes
2answers
307 views

Should I choose sub-directories over sub-domains in this case?

I'm developing an application at the moment which shows local content based on location. Since the site is intended for local users, there won't be much need to change domain. For example: someone ...
8
votes
2answers
16k views

How does google regard subdomains with regard to SEO? [duplicate]

For example, in the past, links to www.example.com wouldn't have meant Google would pass any value to say, forum.example.com. What is the current status of this? (Please provide a reference if ...
8
votes
3answers
1k views

Is minifying id and class names a bad SEO practice?

I am a big fan of minifying everything whenever possible. It is a sin for me to don't do this. However, I recently read that one of the thousands tips to boost your website rank on search engines was ...
6
votes
4answers
249 views

What is PageRank and how do I get it?

I've heard Google's algorithm is based on PageRank, and that it has something to do with the links to your site. Can someone explain it, and more importantly, how I can increase my site's PageRank?
4
votes
1answer
347 views

Does Google Analytics data affect SEO?

I have several pages on my site that I did not include the Google Analytics code. Will it improve my site's Google ranking if I include the GA on all of my pages and increase the number of visits on ...
3
votes
3answers
1k views

My website title shows up slightly different from what's in my title tag, only in Google search [duplicate]

I've included my page title in the title tag in this format: " blah blah blah | sitename ". But for some reason it's showing up on Google search results as " sitename: blah blah blah ". It shows up ...
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2answers
199 views

What is a toxic link?

I asked a similar question a few months back about when does a good link become toxic? but this time I'm asking "what is a toxic link?". You read all over the internet that you should disavow your ...
33
votes
6answers
27k views

Anchor tag inside <h1> or <h1> inside achor tag: which is better?

I am trying to use <h1> tags on my blog for the post title and came across one problem. Title is hyperlinked. Case 1: <h1> <a href=""> xyz </a> </h1> case 2: <a ...
10
votes
3answers
3k views

What should filenames and URLs of images contain for SEO benefit?

We know that good site architecture usually looks like this: example-company.com/ example-company.com/about/ example-company.com/contact/ example-company.com/products/ ...
12
votes
5answers
3k views

Does it make sense to return a 410 instead of 404 when some page has been permanently removed?

Does it make sense to return a 410 instead of 404 when some page has been permanently removed? In this video, Matt Cutts says that Google treats them the same, but are there other reasons to implement ...
10
votes
3answers
2k views

Subdomains vs. subdirectory – status as of 2012.

This following question by Jeff was in 2010 and I wanted to check how things have changed in the past 2 years. My problem: I run a site with most of the content distributed to subdomains that’s are ...
7
votes
2answers
2k views

SEO - Changing file extension

I am going to change the file extension from ".htm" to ".php", is there any disadvantage with this action?
6
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3answers
216 views

Are there any specific tips and tricks for optimizing a website for Bing?

Most available resources (even Bing community) promote the general principles for optimize a site in Google. My site is quite well optimized for a certain keyword combination in Google, yet in Bing it ...
1
vote
4answers
1k views

SEO for Dynamic website

For static websites, I always made a Sitemap.xml file and submitted it to search engines like google, bing etc. But now, I have made a website in Asp.net MVC which has 3 dynamic pages which yields ...
13
votes
3answers
409 views

Does Google rate the webpage by amount of visits?

There is quite extensive discussion about this topic on another website and I am really losing my confidence. The thing is that I claim that the amount (count) of visits is not a criteria for ...
8
votes
2answers
392 views

SEO - Reducing significance of irrelevant kewords

I have some irrelevant keywords high up in my Google Webmasters Tools Keywords list. Unfortunately it's stuff that needs to be on the site. E.g. I'm getting words like log (from log-in), copyright, ...
8
votes
4answers
516 views

Robots denied by domain is still listed in search results

So, on all of our sites that are not search facing we've applied a robots.txt file (per How to exclude a website from real-time Google search results ?, or any other similar question). However, if ...
8
votes
3answers
5k views

What is the best way to redirect my naked domain?

I have example.com, which points to web server using A records, I want to redirect all traffic from www.example.com to example.com. As far as i know these are methods, 301 HTML redirect from www to ...
5
votes
2answers
2k views

SEO - Delete old indexed pages from Google 301 vs 404?

We're launching new website with new url structure and new content. Domain is the same. Many old pages are indexed by google. Should I use 404 or 301 and redirect to '/' for these old resources? I ...
4
votes
2answers
2k views

How to handle URLs that differ in case-sensitivity and show same content

For to the following URLs: http://mydomain.com/page http://mydomain.com/Page I'm showing the same content. Can this hurt SEO? I understand that theoretically it can, but does Google really ...
3
votes
2answers
424 views

SEO: best way to deal with short lifetime URLs?

I am currently in the process of redesigning a job advert site and am trying to put a lot more effort into my SEO. My question is how should I deal with the URLs that point to job adverts when the ...
5
votes
3answers
2k views

Can microdata be implemented in meta tags?

Please consider the following code marked up with attributes to provide microdata: <!DOCTYPE html> <html> <head> <title>Micro data test - Normal ...