Search Engine Optimization (SEO) is the process of improving the visibility of web content in search engines using an understanding of search engines' processes and algorithms. Also known as "natural" or "organic" search, it is distinct from paid web advertising.

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25
votes
3answers
8k views

Is the title attribute (not tag) important to SEO?

The title attribute is an HTML standard element available across most tags. e.g. <li><a title="Widgets listed by household function" href="/widgets/by-function.html">by ...
7
votes
2answers
655 views

Does server location or TLD affects SEO

I have heard(read) SEO experts who claims that you server position will affect your SEO. In the latest example it was about an international site targeting the Russian market so: Does the server ...
10
votes
2answers
960 views

SEO : urls : best place for the id

I would like to know what's the best location for an id in a SEO optimized URL: http://www.site.com/id/slug-title http://www.site.com/slug-title-id What do you think ?
3
votes
3answers
244 views

SEO (or other) problems with a 404?

I am a member of a writing website called HubPages. We are each given a subdomain on which to write articles and are also given access to Google Webmaster Tools for our subdomain. Upon checking out ...
6
votes
3answers
226 views

What is PageRank and how do I get it?

I've heard Google's algorithm is based on PageRank, and that it has something to do with the links to your site. Can someone explain it, and more importantly, how I can increase my site's PageRank?
4
votes
1answer
227 views

Does Google Analytics data affect SEO?

I have several pages on my site that I did not include the Google Analytics code. Will it improve my site's Google ranking if I include the GA on all of my pages and increase the number of visits on ...
26
votes
2answers
4k views

Does it make a difference if your url ends in a trailing slash or not?

Does it make any difference to SEO ratings what-so-ever if your url has a trailing slash: http://www.domain.com/some/slug/paths/ as opposed to one that does not: ...
22
votes
4answers
15k views

Anchor tag inside <h1> or <h1> inside achor tag: which is better?

I am trying to use <h1> tags on my blog for the post title and came across one problem. Title is hyperlinked. Case 1: <h1> <a href=""> xyz </a> </h1> case 2: <a ...
8
votes
3answers
1k views

What should filenames and URLs of images contain for SEO benefit?

We know that good site architecture usually looks like this: example-company.com/ example-company.com/about/ example-company.com/contact/ example-company.com/products/ ...
15
votes
4answers
8k views

Are keywords in URLs good SEO or needlessly redundant?

A coworker and I are locked in a debate over the value of SEO keywords in the URL of a page. She wants to change all the filenames of the HTML pages of a fencing company so they look like ...
10
votes
3answers
2k views

Subdomains vs. subdirectory – status as of 2012.

This following question by Jeff was in 2010 and I wanted to check how things have changed in the past 2 years. My problem: I run a site with most of the content distributed to subdomains that’s are ...
19
votes
10answers
8k views

SEO regarding using multiple <h1> tag?

Is is true <h1> tag should not have more than 1 on every page for SEO? Every pages on the header, it includes and <h1> tag. Website Name which show an image from logo class, like this: ...
7
votes
2answers
1k views

Canonical URL for a home page and trailing slashes

My home page could be potentially linked as: http://example.com http://example.com/ http://example.com/?ref=1 http://example.com/index.html http://example.com/index.html?ref=2 (the same page is ...
7
votes
2answers
2k views

SEO - Changing file extension

I am going to change the file extension from ".htm" to ".php", is there any disadvantage with this action?
5
votes
3answers
193 views

Are there any specific tips and tricks for optimizing a website for Bing?

Most available resources (even Bing community) promote the general principles for optimize a site in Google. My site is quite well optimized for a certain keyword combination in Google, yet in Bing it ...
8
votes
2answers
278 views

SEO - Reducing significance of irrelevant kewords

I have some irrelevant keywords high up in my Google Webmasters Tools Keywords list. Unfortunately it's stuff that needs to be on the site. E.g. I'm getting words like log (from log-in), copyright, ...
8
votes
4answers
493 views

Robots denied by domain is still listed in search results

So, on all of our sites that are not search facing we've applied a robots.txt file (per How to exclude a website from real-time Google search results ?, or any other similar question). However, if ...
4
votes
2answers
283 views

Should I choose sub-directories over sub-domains in this case?

I'm developing an application at the moment which shows local content based on location. Since the site is intended for local users, there won't be much need to change domain. For example: someone ...
2
votes
2answers
156 views

SEO: best way to deal with short lifetime URLs?

I am currently in the process of redesigning a job advert site and am trying to put a lot more effort into my SEO. My question is how should I deal with the URLs that point to job adverts when the ...
8
votes
2answers
11k views

How does google regard subdomains with regard to SEO? [duplicate]

For example, in the past, links to www.example.com wouldn't have meant Google would pass any value to say, forum.example.com. What is the current status of this? (Please provide a reference if ...
6
votes
3answers
739 views

Is minifying id and class names a bad SEO practice?

I am a big fan of minifying everything whenever possible. It is a sin for me to don't do this. However, I recently read that one of the thousands tips to boost your website rank on search engines was ...
4
votes
1answer
115 views

Wikipedia's effect on Google SEO

I've been researching new SEO trends for a few weeks now and I see alot of community buzz about Wikipedia pages effects on Google. For example: When I do a search on Lowe's or Macy's in Google: I ...
4
votes
1answer
252 views

www and non www can suffer duplicated content

Do you know if i should use canonical tag, or 301 redirection from http://mydomain.com to http://www.mydomain.com To avoid duplicated content penalty in case other pages link to the domain without ...
4
votes
3answers
603 views

Good Practice for Formatting SEO-Friendly URLs?

Does anybody know what the best SEO practice and most effective format for URLs is currently? All lowercase or mixed case? Example: http://www.mysite.com/What-is-My-Site/ OR ...
3
votes
2answers
238 views

Content appearing under multiple categories; anything I can do to prevent duplicate penalty? [duplicate]

Possible Duplicate: What is duplicate content and how can I avoid being penalized for it on my site? I'm working with a CMS that allows me to post content in to multiple categories. So, I ...
3
votes
3answers
179 views

What is a good way to get many inbound links to your site?

How do you get links to your site from other sites?
2
votes
3answers
192 views

The SEO benefit of breaking up content onto different websites

I have a client who's been told that breaking up his content onto multiple websites will give him an SEO boost. I'm wondering if this is true. Let me break it down thus... the client has bought ...
1
vote
1answer
110 views

What Ranking Factors Are Used For International Search?

Google.com vs Google.ca vs Google.co.uk (etc) all rank their results differently. The intention is to return more locally-relevant content. What factors, other than the ones below, are used to ...
6
votes
3answers
163 views

What are some great tools to use for keyword research?

We've been told SEO is important and that we should conduct keyword research so that we can rank better? What is that and what tools will help me in the process?
28
votes
2answers
574 views

Why, on StackExchange sites, is the post title on the question page a link to itself?

It may look like a question for meta.stackoverflow.com, but I'd like to know if this decision has something to do with SEO or if this improve the user experience somehow. It's a link to the same page ...
14
votes
8answers
3k views

Can anyone recommend a Google SERP tracker? [closed]

I want to track my website's position in Google's search results for around 50 keywords/phrases and I am looking to a nice web service or Windows application to automate this process. Ideally, I want ...
5
votes
3answers
497 views

How do you evaluate SEO/SEM companies? What are common services/prices? [closed]

Looking for a checklist, or comparison site.
14
votes
4answers
6k views

Should my Title tag be the same as my H1 tag?

I have read that I should make the contents of my <title> and <h1> tags the same. Is that the case or is does Google look at the content of those 2 tags separately?
7
votes
4answers
2k views

How to implement rel=author on a page with multiple authors?

I have a forum, and I would like to add rel=author to my pages. However, each page has multiple authors, and I'm not sure how I should implement rel=author if I have multiple authors. Does anyone have ...
2
votes
2answers
835 views

How can I provide star rating metadata to search engines?

Some search engines (including Google and Bing) display a star rating for things like movies and downloads on sites such as IMDB and cnet. How can I configure my site to provide this data?
1
vote
5answers
151 views

Tool to monitor rankings

I'm searching for a tool that can give me the page number (Google) and position a given web page scores for a given keyword. E.g. Searching for the term "foo" the tool will show third page, second ...
21
votes
5answers
756 views

Why is it preferable to use paths with slashes instead of query-string variables in a web page URL?

Why is it preferable to use paths with slashes instead of query-string variables in a web page URL?
6
votes
2answers
516 views

What determines the order of results for Google Places?

I have a website that when you search for the key terms in Google, comes up first in the list. However, just above it in the Google Places section, it comes in second in the list. Does Google Places ...
6
votes
2answers
498 views

Pros/Cons of Interlinked Landing Pages

Today on Google's Official Webmaster blog they posted about running multiple sites with similar content, here. After reading it and looking at the comments I noticed two things. First Google doesn't ...
5
votes
3answers
2k views

How to get tens of millions of pages indexed by Google bot?

We are currently developing a site that currently has 8 million unique pages that will grow to about 20 million right away, and eventually to about 50 million or more. Before you criticize... Yes, it ...
10
votes
2answers
406 views

How do I control how often search engines visit my site?

I've been using the following line in the <head> of my sites for years: <meta name="revisit-after" content="3 days" /> I recently discovered that it's not one of the meta tags that ...
10
votes
3answers
339 views

Does Google rate the webpage by amount of visits?

there is quite extensive discussion about this topic on another website and I am really losing my confidence. The thing is that I claim that the amount (count) of visits is NOT a criteria for ...
10
votes
4answers
700 views

Is there any way to have search engines not index a certain section of a page?

I have Blogger setup with the Blog Archive panel shown on every page so that users can easily get to old posts. The problem is that it lists the title of each page in this panel, meaning that the ...
8
votes
3answers
1k views

Can I use <link> tags in the body of an HTML document?

Can I use <link> tags in the body of an HTML page? I tried to find the answer to this question, but found contradictory information. When adding Schema.org microdata markup to an HTML page, I ...
8
votes
2answers
375 views

Dynamic sitemap file

Does it matter if I serve sitemap.xml as a dynamic page? e.g., use .htaccess to rewrite sitemap.xml (or whatever static URL I submitted at the Webmaster Tools) to a PHP file. The PHP file will call ...
8
votes
3answers
1k views

How important is the domain name for SEO

Most people advice to buy a domain name that exactly matches your main business field. For example if you sell computers the best one will probably be computers.com but with millions(maybe billions) ...
6
votes
3answers
3k views

What is the best way to redirect my naked domain?

I have example.com, which points to web server using A records, I want to redirect all traffic from www.example.com to example.com. As far as i know these are methods, 301 HTML redirect from www to ...
6
votes
4answers
1k views

Are shorter URLS better for SEO?

Many people shorten their URLs. But as per my understanding it creates overhead of extra redirection, other can not guess about the target article with their url, and it should be less friendly for ...
5
votes
1answer
1k views

Ideal word count per web page?

Are there any kind of standard word limit's based on SEO for web pages? I've read around and I've seen advice saying that pages should aim to be no more than 500 words to maximise the SEO benefits. ...
5
votes
2answers
2k views

SEO - Delete old indexed pages from Google 301 vs 404?

We're launching new website with new url structure and new content. Domain is the same. Many old pages are indexed by google. Should I use 404 or 301 and redirect to '/' for these old resources? I ...